OOH News
OOH should experiment with new ideas: Padhi & Upputuru
By VJ Media Bureau - July 05, 2014
The Out-of-Home platform is social and perhaps the oldest form of social media, say Santosh Padhi & Emmanuel Upputuru
Leaders debate pros & cons of media owner-cum-agency business
By VJ Media Bureau - July 05, 2014
Session was moderated by Sam Balsara, Chairman & MD, Madison World, and addressed by Alok Jalan, Managing Director, Laqshya Media Group, Bhavana Mittal, Head of Media, Indian Sub-Continent, CBS Global Media, GSK, Armino Ribeiro, CEO, Madison OOH Media Group, and Raj Mohanty, Vice President, Kinetic Worldwide India
10TH Outdoor Advertising Convention begins today
By VJ Media Bureau - July 04, 2014
OAC 2014 gets underway at Grand Hyatt, Goa
Street Talk: Jumpstarts pan-India operations
By VJ Media Bureau - July 04, 2014
The agency has set out to provide integrated OOH, BTL and Design solutions and services to an array of clients across all markets
OAC 2014 makes a grand opening
By VJ Media Bureau - July 04, 2014
Noomi Mehta, CMD, Selvel One Group & Chairman, IOAA, and Nabendu Bhattacharya, Managing Director, Milestone Brandcom, address the inaugural session
Step up collaborations to drive innovations: Charulata Ravi Kumar
By VJ Media Bureau - July 04, 2014
The outdoor industry needs to collaborate with people beyond the out-of-home genre to give it a leap across the country
Gallen Yip unravels the'ugly truths' of DOOH growth
By VJ Media Bureau - July 04, 2014
Yip sees the growth drivers as expansion of transit infrastructure, personalised device engagement, use of programmed networks, improved performance standards, rise of e-commerce, technology improvements, internet of things, and of course, imagination.
Adidas spreads FIFA Soccer World Cup mania in the outdoor
By Bhawana Anand - July 03, 2014
The 21-days campaign has been executed in Delhi, Mumbai, Bangalore, Pune, Hyderabad, Kolkata and Kochi
OOH leaders to discuss pros & cons of media owner-cum-agency firms
By VJ Media Bureau - July 03, 2014
OAC 2014 will feature a session on the theme addressed by Sam Balsara, Chairman & MD, Madison World; Pawan Bansal, Chief Operating Officer, Jagran Engage; Alok Jalan, MD, Laqshya Media Group, and Raj Mohanty, Vice President Kinetic Worldwide India
OAC 2014: Top decision makers to deliberate on Delhi Metro opportunities
By VJ Media Bureau - July 01, 2014
Manu Seth, Marketing Director, HTC India; Sharat Sharma, Director Operations, Delhi Metro Rail Corporation; Sunder Hemrajani, Managing Director, Times Innovative Media; Siddharth Subramaniam, Principal Manager, Media, ITC Foods; and Haresh Nayak, Managing Director, Posterscope Group India to address the session
