OOH News
Gurugram civic body assigns specific locations for political displays
By Bhawana Anand - September 08, 2017
The civic body will also swoop down on all unauthorised hoardings and banners put up in the city
IOAA mandates members, affiliate associations to root out ‘reverse auctions’
By Rajiv Raghunath - September 07, 2017
IOAA has informed the members (direct or through affiliated associations) that any entity found to be participating in any such "reverse transaction" shall have memberships cancelled permanently and any transactions they may have with other Members shall be actively discouraged.
Origins Advertising launches moving LED formats for semi-urban markets
By Bhawana Anand - September 06, 2017
The objective of introducing this format was to enable high quality brand advertising in the semi-urban markets where brands see significant potential to expand their presence.
BookMyShow brings Starcom on board as media partner
The mandate covers OOH, print, television, radio, and cinema
Russian OOH industry to hold International Congress in Tunisia during Oct 3-6
By M4G Bureau - September 05, 2017
The 9th edition of the International OOH Congress will be organised in Movenpick, Tunisia
Unipoles dismantled on highway stretch in Chennai following RTI
By M4G Bureau - September 05, 2017
The RTI reportedly did not elicit a direct response but a few of the media have been dismantled on the Pallavaram-Thoraipakkam link road in Chennai
Railways extends Package 51 bid submission date to Sept 18
By M4G Bureau - September 05, 2017
The physical submission of supporting documents for the Technical Bid has been shifted to September 20, 2017
Agra civic body embattled with issue of mushrooming of unauthorised outdoor media
By Bhawana Anand - September 04, 2017
An estimated 45% of the hoardings up in the city are unauthorised, resulting in some Rs 4 crore annual revenue loss to the Agra Municipal Corporation.
Happy mcgarrybowen appoints Rajesh Mani, Kunal Madhavdas
By M4G Bureau - September 02, 2017
Rajesh Mani as an Executive Creative Director will head Ola, Suzuki and Jabong accounts whereas Kunal Madhavdas joins as Senior Vice President and will operate closely with Kartik Iyer and Samarjit Choudhry
DDB Mudra Group brings on board Deepak Nair as Chief Growth Officer
By M4G Bureau - September 02, 2017
The Chief Growth Officer has been appointed to oversee the Group’s growth agenda with special focus on Technology, Data and Analytics.
