OOH News
Innovation designs for next gen transit media to be discussed at 1st Transit Media Talks
By M4G Bureau - February 14, 2019
A session on the theme of ‘How innovative designs can give transit media the nextgen look’ will be addressed by Michael Foley, Founder of Foley Designs
Indore media owners want long tenure contracts for better RoI
By Bhawana Anand - February 14, 2019
Fears expressed that investments in new, high quality media may not yield the right returns in the short to medium term
Carat India elevates Pramod PP as Senior Business Director, Carat - Kochi
By M4G Bureau - February 13, 2019
Pramod PP will report to Rajni Menon, CEO, Carat Media Brands
Enkon in pact with Spencer’s Retail for shopping cart branding
By Bhawana Anand - February 13, 2019
Some 8,000 shopping carts will have static and digital advertising displays
1st Transit Media Talks to discuss govt publicity spends
By M4G Bureau - February 12, 2019
The dedicated session on the theme will be addressed by Amit Kapoor, Director, US Advertising, a fast growing OOH firm that has handled some of the high profile government publicity campaigns
Heads of top specialist agencies to address 1st Transit Media Talks conference in Mumbai on Feb 28
By M4G Bureau - February 11, 2019
The conference will feature a panel discussion on the media planning and buying approach adopted by specialist agencies, involving Rachana Lokhande, CEO, Kinetic India; Fabian Cowan, President, Posterscope India; Dipankar Sanyal, CEO, Platinum Media; Jayesh Yagnik, COO, MOMS Outdoor Media Solutions; Vinkoo Chakraborty, Business Head, Rapport Worldwide
Marico awards its media mandate to Madison Media
By M4G Bureau - February 08, 2019
Madison Media will be responsible for all media including Digital and will handle the account from April 1, 2019
No respite for Bengaluru OOH yet
By M4G Bureau - February 08, 2019
BBMP has obtained a stay on HC order to bring back advertising on authorised outdoor media in the city
Idea to showcase 4G capability with high decibel OOH campaign
By M4G Bureau - February 07, 2019
The OOH campaign, showcasing high speed 4G network with no buffering, will be released soon
Karnataka High Court quashes ban on outdoor advertising display in Bengaluru
By M4G Bureau - February 07, 2019
Authorised media permitted to display advertisements as under Advertisement Bye-laws 2006
