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Campaigns

adidas Originals’ Nite Jogger flipbook trends on OOH
adidas Originals’ Nite Jogger flipbook trends on OOH

By Bhawana Anand & Ria Banerjee - May 09, 2019

The brand has executed two different innovations in Delhi NCR & Mumbai highlighting different features of the new launch

Western Union goes all out on Burj Khalifa to announce new service
Western Union goes all out on Burj Khalifa to announce new service

By Bhawana Anand - May 08, 2019

The announcement is regarding the launch of Western Union’s new money transfer application and its relaunched website

Air Asia campaign takes off with a bang
Air Asia campaign takes off with a bang

By M4G Bureau - May 07, 2019

The airline chooses the digital network of T1 & T2 in Mumbai airport and also the large format outdoor sites at Terminal 1 to announce its domestic operations

CaratLane dangles offers on OOH ahead of Akshaya Tritiya
CaratLane dangles offers on OOH ahead of Akshaya Tritiya

By Ria Banerjee - May 06, 2019

Spread across 12 cities, the month-long campaign has been executed in print, digital, alternative and outdoor media

Equitas Bank taps Mark Metro Group OOH assets in Chennai
Equitas Bank taps Mark Metro Group OOH assets in Chennai

By M4G Bureau - May 02, 2019

Executed by Brand Blitz Event Management, the campaign targets the IT and corporate crowd in Chennai.

No vote, no choice - McDonald’s social campaign
No vote, no choice - McDonald’s social campaign

By M4G Bureau - April 29, 2019

The initiative has been conceptualized and executed by the DDB Mudra Group to urge first time voters to vote

Smooth sailing visibility for Club FM 104.8 on Kerala backwaters
Smooth sailing visibility for Club FM 104.8 on Kerala backwaters

By Ria Banerjee - April 26, 2019

Executed by Zero Degree, the campaign had 12 government and 2 private boats wrapped with Club FM 104.8 branding on the Alappuzha – Kottayam stretch of the backwaters

It’s now the EC going big on OOH to spread voting awareness
It’s now the EC going big on OOH to spread voting awareness

By M4G Bureau - April 24, 2019

The Election Commission leverages transit media such as Delhi Metro and DTC buses to urge citizens to vote

Congress takes the Metro route for campaigning in Delhi
Congress takes the Metro route for campaigning in Delhi

By Bhawana Anand - April 23, 2019

In partnership with Eg. Communications, the campaign has been rolled out on Lines, 2, 3, 5, 6 and 8 of Delhi Metro

Greenply-KKR’s high visibility presence at Kolkata airport
Greenply-KKR’s high visibility presence at Kolkata airport

By M4G Bureau - April 22, 2019

Greenply announces association with KKR at the Netaji Subash Chandra Bose International Airport this IPL season

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