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Campaigns

Mattel Toys turn malls into playground
Mattel Toys turn malls into playground

By Pray Jani - June 03, 2019

Mattel Toys’ Monster Trucks go full gear on mall activation

Godrej Properties’ ‘Easy Beginnings’ kicks off on OOH
Godrej Properties’ ‘Easy Beginnings’ kicks off on OOH

By M4G Bureau - May 31, 2019

Godrej Properties executes a three month long campaign to promote its ‘Easy Beginnings’ initiative across 6 cities

When DOOH was the go-to media for TV channels
When DOOH was the go-to media for TV channels

By Bhawana Anand - May 30, 2019

Vying for top position in poll results coverage, TV news channels invested in airport, corporate parks, malls and metro DOOH & ambient media to broadcast the election results live

OOH it’s Golmaal Jr!
OOH it’s Golmaal Jr!

By Pray Jani - May 29, 2019

Sonic channel promotes the new comedy show for children ‘Golmaal Jr’ with colourful, vibrant creatives across Mumbai’s prime OOH

‘Ab ki baar no broker ka raj’
‘Ab ki baar no broker ka raj’

By Bhawana Anand - May 28, 2019

Brand NoBroker targets landlords and tenants through a catchy new OOH campaign which reiterates its message of no brokers

Zee Cinema goes larger than life for 2.0 promo
Zee Cinema goes larger than life for 2.0 promo

By Pray Jani - May 27, 2019

The unmissable installation by Active Media Innovations on Juhu beach in Mumbai uses gargantuan cut-outs and flapping wings to promote the premier of 2.0 on Zee Cinema

‘Take a pillion rider to vote’, urged Honda
‘Take a pillion rider to vote’, urged Honda

By M4G Bureau - May 25, 2019

From rallies to free pick & drop services, the brand left no stone unturned in its #ActivIndia movement that aimed at driving Indians to polling booths

Britannia adds a dash of nostalgia to World Cup buzz
Britannia adds a dash of nostalgia to World Cup buzz

By Ria Banerjee - May 24, 2019

The brand’s month-long national campaign, executed by Kinetic India across India, is a celebration of its iconic line, ‘Britannia Khao World Cup Jao’ and the completion of its centenary year

HP, Sharda University ride high on cab branding
HP, Sharda University ride high on cab branding

By Pray Jani - May 23, 2019

The brands in partnership with MyHoardings.com have rolled out an extensive campaign on cabs across Pune and Hyderabad respectively

How TV channels piggyback on OOH for poll results
How TV channels piggyback on OOH for poll results

By Bhawana Anand - May 23, 2019

The channels have experimented with varied OOH formats to grab maximum attention for their election results coverage

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