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Campaigns

Colours’ Dance Deewane goes all aglow & groovy
Colours’ Dance Deewane goes all aglow & groovy

By M4G Bureau - June 15, 2019

Two OOH innovations, both with unique creatives, are meant to entice audience to get hooked to the second season of the dance reality show

Colors Cineplex redefines entertainment at Nauchandi Mela
Colors Cineplex redefines entertainment at Nauchandi Mela

By Bhawana Anand - June 14, 2019

The space offers unique amenities and entertainment options to engage audiences and build experiential recall in Meerut

Imagica highlights special holiday treats
Imagica highlights special holiday treats

By Pray Jani - June 12, 2019

Attractive creatives and engaging campaigns showcase the theme park’s exciting offerings this holiday season

JadeBlue innovatively drives home environmental message
JadeBlue innovatively drives home environmental message

By Bhawana Anand - June 11, 2019

Cut-outs of the Blue Humpback Whale were out up on the roads in Ahmedabad with a cautionary message on global warming

#LEJAYENGE kicks off on wheels
#LEJAYENGE kicks off on wheels

By Ria Banerjee - June 10, 2019

Star Sports unveils two phases of #LEJAYENGE campaign on autos, cabs and buses across metros, riding on the ICC Cricket World Cup 2019 wave

ZEE5 goes regional on OOH
ZEE5 goes regional on OOH

By M4G Bureau - June 07, 2019

ZEE5, with Brandscope India, has launched a campaign to bridge the gap between regional audiences and OTT content consumption

Storia’s fruit story comes alive on OOH story
Storia’s fruit story comes alive on OOH story

By Bhawana Anand - June 06, 2019

The fresh fruit shake brand’s campaign leveraged OOH as a highly localised medium and thus addressed TG strategically

Uber leads the way in vocalising World Cup spirit
Uber leads the way in vocalising World Cup spirit

By Pray Jani - June 05, 2019

The brand’s ‘Way-O Way-O’ slogan is part of its World Cup campaign meant to resonate with cricket lovers across the country

Vodafone 4G SuperNet  skyrocketing in W Bengal
Vodafone 4G SuperNet skyrocketing in W Bengal

By Ria Banerjee - June 04, 2019

The campaign, executed by Platinum Outdoor, is targeted at the youth segment that is a high user of mobile data

Benckiser celebrates hygiene drive in schools
Benckiser celebrates hygiene drive in schools

By M4G Bureau - June 03, 2019

The on-ground activation celebrated the success and completion of three years of its Dettol School Hygiene Education programme

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