Rapid EV charging gaining ground; Altigreen, Exponent partner to make 15-minute rapid charging a reality for electric commercial vehicles

By Rajiv Raghunath - August 04, 2022

Rapid charging network of 100 e^pumps will be set up in Bengaluru in FY’23, other cities to follow

UK’s outdoor media infra owner Wildstone acquires key portfolio of OOH assets from Forrest Group in Scotland

By Rajiv Raghunath - August 04, 2022

The sites include large-format digital panels in Scotland let long term to Ocean Outdoor and a further portfolio let to Clear Channel Outdoor.

Fabian T. Cowan joins hands with NU Media Founder Nilesh V. Kadam to launch 1bb

By Rajiv Raghunath - August 04, 2022

1bb will reach out to brands and agencies alike, supporting their OOH initiatives from a creative construct; plans afoot to also focus upon talent & innovation for OOH.

Antin Infrastructure Partners acquires majority stake in outdoor media infra owner Wildstone

By Rajiv Raghunath - August 03, 2022

Wildstone has a portfolio of over 3,000 outdoor advertising assets across the UK, Ireland and The Netherlands including super-premium digital billboards located along major roads and motorways.

AMC Networks partners 3CS, Campfire to bring alive The Walking Dead at San Diego Comic-Con 2022

By Rajiv Raghunath - July 28, 2022

At the experiential event, live walkers greeted attendees from the elevated catwalk, roamed the party, and interacted with the crowds; iconic relics, set pieces and vignettes from all 11 seasons were on display.

Havas Media Group Singapore, Clear Channel Singapore uncover #thenewcommuter in the New Normal

By Rajiv Raghunath - July 27, 2022

The study breaks down the confluence of tech, data and consumer trends to examine the impact of Cov-19 on consumers and their commuting behaviours, how they affect mobility and the evolving state of outdoor advertising.

Ocean Outdoor’s annual DOOH creative competition returns with £500,000 prize fund

By Rajiv Raghunath - July 11, 2022

This year there are two award categories - one for brands and a second for charities.

Wallop Advertising to operationalise large curved DOOH screen in Mumbai shortly

By Rajiv Raghunath - July 06, 2022

The DOOH media asset has been put up at a busy traffic junction in the vicinity of the Bandra-Kulra Complex (BKC)

UK’s CO2e emissions to be displayed live for first time using satellite technology

By Rajiv Raghunath - July 01, 2022

Climate tech start-ups Doconomy and Kayrros have launched ‘The 2030 Forecast’, a first of its kind climate literacy initiative that uses outdoor digital displays to show a weekly snapshot of carbon emissions footprint from energy, industry, road transportation and domestic aviation.

Ocean Outdoor presents 1st real world & metaverse collaboration through DOOH

By Rajiv Raghunath - June 29, 2022

Digital art experience with Immersive KIND celebrates 50 Years of Pride

pDOOH platform The Neuron launches DOOH Design Studio

By Rajiv Raghunath - June 29, 2022

The DOOH Design Studio is a specialist digital billboard creative design studio

US-based Intersection expands premium pDOOH offering with Broadsign Reach integration

By Rajiv Raghunath - June 29, 2022

Activation unlocks access to thousands of Intersection screens located in high-density areas across the U.S. on Broadsign-supported DSPs

UK’s Ocean Outdoor brings Wimbledon to its full motion network

By Rajiv Raghunath - June 28, 2022

Director of Ocean Labs Catherine Morgan says: “By bringing SW19 to W12, visitors to Westfield London will be able to soak up the atmosphere and action of The Championships as it happens.”

JCDecaux India wins exclusive ad rights at Kempegowda International Airport Bengaluru for a further 12 years

By Rajiv Raghunath - June 24, 2022

The rights cover multiple locations that include Terminal 1, Terminal 2, Multi Model Transport Hub

JCDecaux & VIOOH launch pDOOH in Brazil

By Rajiv Raghunath - June 22, 2022

The first programmatic campaign resulting from the partnership was operated by Yahoo's Demand Side Platform (DSP) by advertiser InfinitePay