Rajiv Raghunath
Srishti Communications bags sole ad rights at Davangere, Shimoga railway stations
By Rajiv Raghunath - September 02, 2014
The firm has won the rights from the Mysore Division, of South Western Railway for a 5-year period through an open tendering process
Srishti Communications' DOOH network at Mysore Railway Station draws diverse brands
By Rajiv Raghunath - August 20, 2014
The OOH firm runs a digital TV screens network inside the busy station
USI Media crafts innovative street furniture in Bangalore
By Rajiv Raghunath - August 19, 2014
The company has acquired the rights from BBMP to put up 5,000 courtesy benches across the city, having entered into a five-year contract with the civic body. In this period, USI Media will put up these benches as per its own selection of locations, generate revenues from advertising on this street furniture, and also pay land and advertising tax to BBMP
Srishti Communications plans to double battery carts at railway stations
By Rajiv Raghunath - August 13, 2014
These carts serve the dual purpose of transporting citizen citizens and differently abled people across railway platforms and as advertising media
IOAA Credit Control Council strengthens action against defaulting firms
By Rajiv Raghunath - August 04, 2014
The Council, which constitutes equal representation from agencies and media owners, handles complaints related to payment terms, discrepancy in documentation, and non-adherence to contractual terms
Times OOH: Trailblazing the fast lane
By Rajiv Raghunath - July 18, 2014
Times OOH senior management talks about what it took to grow the company's turnover ten-fold in a matter of 7 years
Budget 2014-15: Focus on physical infrastructure projects will create new OOH assets
By Rajiv Raghunath - July 11, 2014
FM has proposed Rs 100 cr for Metro projects in Ahmedabad & Lucknow, development of airports in Tier I & II cities, and urban renewal plans which will spur city beautification projects
Kerala OOH: Brimming with growth opportunities
By Rajiv Raghunath - June 23, 2014
Industry leaders believe that innovative media and improved monitoring systems will accelerate OOH business growth in the state
Kerala OOH: Gearing up for the next growth wave
By Rajiv Raghunath - June 16, 2014
The Kerala OOH industry is assiduously etching a new growth story that revolves around self-regulation, good governance, social responsibility, and above all, client-centricity. The OOH industry enjoys high visibility in the God's Own Country by virtue of the expansive spread of outdoor media assets, hoardings in particular, across all cities and towns in the state. Rajiv Raghunath caught up with senior office bearers of Kerala Advertising Industries Association (KAIA) to get a sense of the local industry's business dynamics.
Vritti i–Media expanding OOH footprint with bus station announcement solution
By Rajiv Raghunath - May 19, 2014
The company initially introduced the solution in non-metro bus stations but now sees rising demand in metro bus stations as well