Platinum Outdoor shows off might of Tata Hexa

By M4G Bureau - March 06, 2017

Tata Hexa becomes the first UV in India to tow a Boeing 737-800 aircraft

Ansible launches MDEX; Amazon, Tata Motors, Hyundai most mobile ready Indian brands

By M4G Bureau - March 01, 2017

The MDEX determines each brand's mobile performance against five dimensions: Discoverability, Mobile Optimization, Navigation and Content, Utility and Usability, and Driving Desired Actions

DDB Mudra West launches'Karma'

By M4G Bureau - February 28, 2017

Karma provides the clients with an expertise of a full service, large agency. The clients are facilitated with a customised solution which captures multi facets of marketing and advertising under a single umbrella

RBL Bank reinforces'Apno Ka Bank' proposition, promotes cashless transactions

By M4G Bureau - February 28, 2017

MOMS Outdoor Media Solutions, planned and executed 10-15 day campaign.

McDonald's consolidates outdoor business with MOMS

By M4G Bureau - February 23, 2017

The agency is in the process of planning various campaigns for McDonald's using its bouquet of tools, while directing focus touchpoint centric and hyper-localised planning

Apex Ultima Protek steals the thunder in the outdoor

By M4G Bureau - February 23, 2017

MOMS Outdoor Media Solutions planned and executed the 2-3 week OOH campaign that hit the streets in 14 cities across the country, with the tagline"Baarish Aane Do” communicated in the local vernacular. The effervescent Bollywood icon Ranbir Kapoor, brand ambassador of Asian Paints' Apex Ultima Protek, featured prominently in the creatives.

Railways launches competition for new ideas to drive non-fare revenue growth

By M4G Bureau - February 21, 2017

Indian Railways is striving to substantially increase its Non-Fare revenue by monetising its physical and digital assets such as trains (inside and outside), passengers, station platforms, buildings and residential colonies, land next to tracks and digital and physical interfaces.

All eyes on Tube advertising in the UK

By M4G Bureau - February 20, 2017

Exterion Media reveals why London Underground commuters are great targets for new brands

Adex to grow 13.5% in 2017: Pitch Madison Advertising Report

By M4G Bureau - February 16, 2017

Outdoor advertising expected to grow at 11.1% in 2016-17

OOH investments in New Zealand scale $100mn in 2016: OMANZ

By M4G Bureau - February 16, 2017

OMANZ has a renewed commitment to ensuring that NZ OOH remains in the ascendancy

Registration open for FEPE Congress in Stockholm

By M4G Bureau - February 14, 2017

Media4Growth has discussed with FEPE special rates for the participation of Indian delegates in the next FEPE Congress that will be held in Stockholm, Sweden during June 7-9, 2017.

India will grow into a hub for IoT Solutions: Deloitte TMT Predictions 2017

By M4G Bureau - February 14, 2017

Deloitte believes that advertising expenditure will continue to grow, leaving behind the temporary set-back that it encountered on account of demonetization.

OAC 2017 to be held in Mumbai during July 28-29

By M4G Bureau - February 10, 2017

The 13th edition of OAC will be held at the Renaissance Mumbai Convention Centre Hotel, Mumbai; the OAA 2017 awards function will be organised at the same venue on July 29

Forrest Media selects Daktronics video displays for Scotland installation

By M4G Bureau - February 10, 2017

First 8-millimeter outdoor displays in Europe installed in Glasgow