Dabur launches Ghar Ghar Immunity initiative for its juice range

By M4G Bureau - September 30, 2020

The awareness campaign has been planned to execute across top 15 jogger parks in New Delhi

Dentsu Aegis Network is now dentsu international

By M4G Bureau - September 29, 2020

The business will be registered as Dentsu International Limited with UK Companies House and is expected to be in use from early October 2020.

DMRC seems to rely on outdoor advertising to recover loss

By M4G Bureau - September 29, 2020

Delhi Metro Rail Corporation has incurred loss of INR 1,609 crores; the country’s biggest rapid metro system earns roughly 40% of its non-fare revenues from advertising

Rural Marketing Association of India appoints new leadership team

By M4G Bureau - September 29, 2020

Biswabaran Chakrabarti has been re-elected as President for the second consecutive term in its 15th AGM

DDB Mudra wins creative duties for Protinex

By M4G Bureau - September 28, 2020

The agency will bring in its expertise to strengthen the brand’s communication and architecture

Coca-Cola India touches lives of 20,000 in Telangana & Andhra Pradesh

By M4G Bureau - September 28, 2020

The beverage leader brand installs branded water purifications & dispensation with Provision of Safe Drinking Water

Facebook & GroupM launch media playbook to help brands adjust to consumer behaviour

By M4G Bureau - September 28, 2020

‘Turn The Tide’ playbook emphasises on media strategies for businesses to drive efficient outcomes

COLORS launches ‘Ab Paltega Scene, Kyunki Bigg Boss Dega 2020 Ko Jawab’ campaign

By M4G Bureau - September 25, 2020

Branded sanitiser dispensing units will be placed in Mumbai and Delhi NCR for OOH promotions of the show

Dabur launches campaign to relieve exam stress of JEE & NEET aspirants

By M4G Bureau - September 24, 2020

Rheumatil oil massage centers were set up across JEE and NEET centers in cities such as Lucknow, Allahabad, Kanpur, Varanasi, Patna and Bhopal

Delhi’s three civic bodies expect INR 100 crore combined OOH advertising revenue loss

By M4G Bureau - September 24, 2020

A standing committee has been appointed to figure out the option to reduce the loss; Media owners waiting for rebate scheme

Kirk McDonald, CEO, GroupM N.A.; Justin Thomas-Copeland, CEO, DDB N.A to address DPAA Summit

By M4G Bureau - September 24, 2020

Also joining the speaker lineup are Anish Melwani, Chairman & CEO of LVMH; Dan Peres, Editor-in-Chief of Ad Age

Road traffic is close to its peak across India: Laqshya Media Group report

By M4G Bureau - September 22, 2020

The report presents detailed data on traffic travel times and people count

Anupriya Acharya takes over charge of AAAI as President

By M4G Bureau - September 22, 2020

Ashish Bhasin will be the ex-officio member of the association executive committee for 2020-21 as its immediate past President

The Tribes Group launches ‘Mandate’, a political consulting and election communication company

By M4G Bureau - September 22, 2020

Launched in partnership with political strategist, Dr. Mehul Choksi, the company plans in create an organised structure to develop a 360 degree networking platform for election campaigns

Dabur serves ‘Kaada’ to police personnel as immunity booster

By M4G Bureau - September 21, 2020

Organised for almost a month, the drive aims to improve the immunity of Corona warriors