Thursday, May 02, 2024

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Bhawana Anand

MTS powers up Jaipur Literature Festival
MTS powers up Jaipur Literature Festival

By Bhawana Anand - February 12, 2015

The brand provided up to 100 Mbps connectivity in the venue for all delegates and also provided free Wi-Fi to customers who walked over to the counter during the week long extravaganza.

Apple creates brand story at DND
Apple creates brand story at DND

By Bhawana Anand - February 11, 2015

Times OOH underwent strategic planning to create a specific Iphone zone.

Taco Bell rings loud in Bengaluru
Taco Bell rings loud in Bengaluru

By Bhawana Anand - February 11, 2015

Taco Bell, an international fast food chain, launched an OOH campaign in Bengaluru to draw consumer attention to its new offering'Tikka Masala Burrito'

TIMDAA gets over 200 unique advertisers on digital network
TIMDAA gets over 200 unique advertisers on digital network

By Bhawana Anand - February 02, 2015

Some of the advertisers on the screen include Apple, Yes Bank, Samsung, Volvo and Total. The network of 212 digital screens at the Delhi airport was conceived in late 2010 and went live in 2011 called"Channel - T”.

Jameson makes a towering presence inside Delhi airport
Jameson makes a towering presence inside Delhi airport

By Bhawana Anand - January 31, 2015

The brand's team and TIMDAA created buzz with an entire set designed to emulate a swanky urban and chic salon with all the picturesque details of quaint little high stools in wooden finish

Dr Fixit launches'DOST' activation for contractors
Dr Fixit launches'DOST' activation for contractors

By Bhawana Anand - January 31, 2015

This unique initiative is to educate contractors about the four-step procedure to create leakfree homes

DMRC invites bids for ad rights on outside civil structures
DMRC invites bids for ad rights on outside civil structures

By Bhawana Anand - January 29, 2015

The advertisements are allowed on all locations in between stations on piers, viaducts, bridges, retaining walls, exterior walls of stations and other civil structures - excluding inside stations

Pidilite promotes its products in the rural markets
Pidilite promotes its products in the rural markets

By Bhawana Anand - January 29, 2015

The rural activation campaign called The AudioWala Bus Station was executed by Vritti I Media in three rural cities of Maharashtra for seven days.

Times OOH wins contracts for 156 BQS in Delhi
Times OOH wins contracts for 156 BQS in Delhi

By Bhawana Anand - January 28, 2015

These bus shelters are spread throughout Delhi and cover strategic locations like North Campus, Akshardham Temple, Pragati Maidan, Vasant Kunj, Dhaula Kuan and East Delhi.

LOMS acquires marketing rights of unipoles in Patna
LOMS acquires marketing rights of unipoles in Patna

By Bhawana Anand - January 28, 2015

According to LOMS, the biggest reason behind investing in unipoles is the rising demand for the format from its clientele.

DDB MudraMax-Experiential holds wedding-gift activation for Tupperware
DDB MudraMax-Experiential holds wedding-gift activation for Tupperware

By Bhawana Anand - January 28, 2015

An on-ground activation was implemented at various malls across major cities of India including Mumbai, Delhi, Bangalore, Hyderabad, Chennai and Kolkata.

Havas Media India registers 35% growth in 2014
Havas Media India registers 35% growth in 2014

By Bhawana Anand - January 21, 2015

The RECMA mid-year 2014 Qualitative Evaluation reported that Havas Media India is growing at 35 per cent, much higher than the industry average.

Bharat Matrimony promotes its mobile app through OOH
Bharat Matrimony promotes its mobile app through OOH

By Bhawana Anand - January 21, 2015

Various outdoor inventories such as metro platforms property, metro pillar wrap units and BQS were used to create a complete brand story and act as a continuous reminder to the customers' at the exclusive locations.

We'll develop the best audience measurement system: Tony Jarvis
We'll develop the best audience measurement system: Tony Jarvis

By Bhawana Anand - January 19, 2015

Tony Jarvis expressed hope that the industry stakeholders will appreciate the urgent need for a common currency and provide due support for its development

Mr. M goes larger than life at Cyber Hub-Gurgaon
Mr. M goes larger than life at Cyber Hub-Gurgaon

By Bhawana Anand - January 16, 2015

DDB MudraMax-Outdoor created a 25 ft. tall replica of Mr. M and installed it in Cyber Hub, one of the major corporate hubs in Delhi NCR. Its location helped Shine.com in grabbing attention of the corporate audience there.

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