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OOH Solutions

NY-based Horizon Media launches audience targeting platform AMP
NY-based Horizon Media launches audience targeting platform AMP

By M4G Bureau - October 17, 2017

AMP's revolutionary technology generates sophisticated data visualisations that enable strategists to more quickly evaluate and make better informed decisions that optimize placements for both traditional and Digital OOH placements

Ultravision International ties up with Lamar Advertising for LED lights, displays
Ultravision International ties up with Lamar Advertising for LED lights, displays

By M4G Bureau - October 13, 2017

Partnership furthers industry adoption of energy-efficient LED lighting

Xtreme Media introduces economical LED mesh
Xtreme Media introduces economical LED mesh

By Bhawana Anand - October 04, 2017

The new 55m LED mesh, a flexible LED display screen that is lightweight, semi-transparent, IP 65 protected (water, dust & humidity resistant) LED system allows brands to display text, graphics and video animations in full colour (RGB)

ColorJet set to launch 3.2m UV LED roll-to-roll printer Vulcan
ColorJet set to launch 3.2m UV LED roll-to-roll printer Vulcan

By M4G Bureau - September 13, 2017

The Vulcan is powered with the V8 technology, a combination of superlative print quality, smart memory utilisation, speedy communication with advance cabling system, and thermal design technology

State-of-the-art ad-roller® set to invade malls, airports with innovative media
State-of-the-art ad-roller® set to invade malls, airports with innovative media

By Rajiv Raghunath - September 12, 2017

The innovative solution is being brought to India by Msquare Ad Roller India, a joint venture of digital printing major Macromedia and OOH firm Maverick Media

Printech forays into North market with super-wide format machines
Printech forays into North market with super-wide format machines

By M4G Bureau - September 11, 2017

Vutek's 7 PicoLitre 1000DPI - UV roll to roll machine can print up to 250 sq. m. per hour on continuous rolls, with multi-roll capability up to 15 ft media for billboards and back-lits

Osram launches SIMPLITZ LED OOH lighting in APAC region
Osram launches SIMPLITZ LED OOH lighting in APAC region

By M4G Bureau - September 08, 2017

The latest series provides high energy efficiency OOH lighting and extra-long produt lifespan

Clients will eventually see value in green printing:  Machine manufacturers
Clients will eventually see value in green printing: Machine manufacturers

By - August 24, 2017

Sam Patel, President, Arrow Digital & Manesh Shetty, Regional Sales Manager, Agfa Graphics Middle East - Agfa Graphics, share their perspectives on green printing for OOH – today and tomorrow

Green printing is an imperative for OOH business
Green printing is an imperative for OOH business

By Bhawana Anand - August 24, 2017

Leading digital printing firms assert the importance of adopting green printing machines, media and materials but call for a multi-stakeholder approach to ensure that green printing becomes an industry norm

‘Dearth of clarity on technology curtailing green initiatives’
‘Dearth of clarity on technology curtailing green initiatives’

By Bhawana Anand - August 24, 2017

IOAA, an association working to bring Indian OOH industry to a level playing field, is acquainted with the need to promote green OOH practices in the country. However, the lack of clarity and resource constraints are seemingly restraining the Association’s push for greener outcomes, shares Indrajit Sen, IOAA

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