BMRCL likely to introduce in-train advertising in next few months

In OOH News By M4G Bureau - July 24, 2018

The metro authority is not favourably disposed to permitting train wrap advertising, but would consider introducing advertising panels inside the coaches

IOAA working closely with MESC to initiate OOH skill development programmes

In OOH News By M4G Bureau - June 12, 2018

After several rounds of discussion with the representatives of MESC, IOAA has come out with a three-stage implementation of skill based training for the OOH Industry

DMRC promotes environment awareness among school kids

In OOH News By M4G Bureau - June 06, 2018

The transit authority conducted a storytelling show inside the metro train to create awareness about the World Environment Day

Ocean Outdoor acquires Scotland’s Forrest Media

In OOH News By Rajiv Raghunath - June 04, 2018

The deal expands Ocean’s national footprint and enhances its position as a leading large format DOOH operator in the UK, with an offering which will now include Edinburgh and Glasgow

DMRC invites bid for exclusive advertising rights on Line 1

In OOH News By M4G Bureau - May 22, 2018

Along with static media, the tender allows digital panel installations as well as innovative advertising opportunities of Metro trains

OPPO & South Indian Bank bag semi-naming rights for Kochi Metro

In OOH News By Bhawana Anand - May 22, 2018

The promotional avenues include digital display inside stations and metro trains along with audio announcements inside the trains

DMRC Magenta Line to be fully operational from next week

In OOH News By M4G Bureau - May 22, 2018

The inside Metro station rights are handled by Ad Impact and train branding inside & outside rights are with eg. communications

Vijaya OOH Media bags Kochi Metro train branding rights

In OOH News By Bhawana Anand - March 20, 2018

Vijaya OOH Media will be offering train wrap branding, in-train branding, such as, with posters and stickers, as well as on LED screens inside trains. There are 18 digital screens inside each train on which the advertisements can be displayed

eg. communications bags train branding rights on DMRC 7 & 8 lines

In OOH News By M4G Bureau - March 15, 2018

The OOH firm has won the rights to brand all trains running on Line 7 (Pink Line) and Line 8 (Magenta Line); the rights have been awarded for a period of 9 years

North Delhi Mayor Pretty Agarwal trains guns on unauthorised media

In OOH News By Bhawana Anand - March 14, 2018

Media owners say there are hardly any unauthorised media in the zone, and outdoor media cannot be blamed for the corporation’s revenue losses