BBM's instant connect @ campuses

In Campaigns By Bhawana Anand - December 17, 2013

To announce the BB Messenger launch on Android and iOS, Blackberry executed an engaging activity across high footfall areas to tap the youth audience.

'Innovations will drive spends'

In Viewpoints By M4G Bureau - July 25, 2013

Amitesh Rao, Director - Brand & Media, MTS India, feels only innovations, measurability and ROI will really drive greater investments in OOH.

'Biggest challenge is quantifying the ROI'

In Viewpoints By M4G Bureau - July 19, 2013

Ashish gupta, Director Channel Marketing -- Blackberry India, on measuring ROI in OOH and more….

Adventure 18 - A daring campaign

In Campaigns By Bhawana Anand - April 25, 2013

The adventure gear store and DDB Mudra Mumbai activated an enthralling outdoor campaign to revive the excitement in adventure sports.

RC&M ventures into Rural Bangladesh, initiates campaign for M&M

In OOH News By VJ Media Bureau - March 14, 2013

The agency carried out the first leg of the campaign'Mileage ka Master' for Mahindra & Mahindra, reaching about 65 villages of Bangladesh to over 5000 farmers & non-farmers.