At South India Talks OOH, Mayank Gupta, Founder and CEO makes a compelling case for why design, safety, and structure are the backbone of profitable and...
With over $9.13 billion in total OOH revenue for the year, a 4.6% increase from 2023, the report highlights how leading brands are leveraging both scale...
He highlighted the significant transformation in OOH, from hand-printed billboards to the growing prominence of Digital Out-of-Home (DOOH), which now holds a double-digit share of the...
A recent report by EY analyzing the Indian Out-of-Home (OOH) advertising sector says the share of Digital OOH (DOOH) out of the total OOH revenues is...
Will 2025 see the beginning of a new era for OOH where pDOOH becomes a commonly accepted part of the ecosystem? If so, what will it...
Kunal Gurnani shares insights on the growth, challenges, and future potential of DOOH in India's evolving advertising landscape.
Rajiv Raghunath, Business Adviser, elaborated on the constituents, linkages and opportunities of the DOOH ecosystem, on day of the DDX Asia Business Conference 2025 on February...
Media, Marketing & Digital Transformation Specialist Dr. Kushal Sanghvi delivered the keynote address at DDX Asia Business Conference 2025, sharing his insights on the theme, ‘Digital...
Sravanth Gajula will address the audience on the topic "Optimising Your Digital Signage Networks for Best Business Outcomes," highlighting strategies for efficiency, engagement, and maximizing ROI
Rachana Lokhande discusses the challenges the Indian Out-of-Home (OOH) advertising industry faces in adopting a common currency, a standardised measurement system for evaluating and trading OOH...
