Results For "Posterscope"
157 News Found
World Out of Home Organization (WOO) European Forum meeting today
In OOH News By M4G Bureau - May 18, 2021
WOO will be unveiling its “Creating Global Guidelines for Out of Home Audience Measurement” initiative in the virtual conference.
Nestle UK&I to use 100% recycled paper for OOH branding
In Campaigns By M4G Bureau - March 25, 2021
The FMCG major is the first in UK to use 100% recycled paper for its outdoor campaigns and will use the new format to promote its brands Polo, KitKat, Quality Street, and Nescafé.
OOH Capital pioneers specialist OOH advisory & consultancy services
In OOH News By Rajiv Raghunath - March 12, 2021
The advisory company will guide OOH businesses, cities, real estate owners and technology suppliers across global markets on the best ways to navigate the rapidly changing OOH landscape
‘OOH provides stronger ROI virtually’
In Viewpoints By Bhawana Anand - February 16, 2021
Amit Dhanuka, Executive Vice President - Lionsgate shares his take on the OOH medium and what it means to the brand.
UK more receptive to OOH during lockdown
In Digital OOH By M4G Bureau - February 05, 2021
Vanessa Eagle, Agency Strategy Partner, Posterscope, highlights the connection built between the audience and OOH medium in UK
Posterscope & MediaCo launch 100% recycled paper for the UK OOH industry
In OOH Solutions By M4G Bureau - January 20, 2021
The product offers advertisers green printing techniques to small format outdoor posters with no loss of quality
Posterscope publishes 2021 Predictions for OOH planning in a post-pandemic world
In Research By M4G Bureau - January 18, 2021
The predictions focus on how to navigate the OOH landscape during and post the Covid-19 pandemic, including what this means for brands and clients
AirAsia India announces its new route through OOH campaign
In Campaigns By M4G Bureau - August 26, 2020
The campaign has been designed with Posterscope’s proprietary tool, OOHZone based on target audience demographics and traffic data
Posterscope India elevates Fabian Cowan as Country Head
In OOH News By M4G Bureau - July 28, 2020
Cowan will be responsible for scaling up Posterscope’s business, nationwide and drive growth for the budding entities - Eunoia and Indeed Smart City and Deepak Kumar has been promoted as Director
Lemma appoints Vinay Goel as Vice President- South East Asia
In OOH News By M4G Bureau - June 16, 2020
Vinay will handle pDOOH business and strengthen supply end across SEA