Eric Marotel to be the new MD of Worldcom OOH Europe

In OOH News By M4G Bureau - September 12, 2023

Eric will assume the leadership and management of European operations for the development of the group's companies.

Latcom appoints Marcelo Fiore as Business Development Director USA LATAM

In OOH News By M4G Bureau - August 31, 2023

Marcelo has 20+ years of experience in leading positions with companies in Latin America

Digichive selects LMX to Enable Automated DOOH Advertising on NAIA Screens

In OOH News By M4G Bureau - August 03, 2023

The partnership will enable the activation of campaigns that are programmatic guaranteed as well as open exchange and private marketplace deals (PMP).

Madison OOH bags maximum number of metals & Gold trophies in OAA 2023

In OOH News By M4G Bureau - July 31, 2023

Totally 58 metals were given away in this year’s Outdoor Advertising Awards, in which GroupM won the ‘Campaign of the Year’ award for their Zomato Offer campaign.

‘Location, scale & timing: make our wallscapes so desired’

In Campaigns By Rajiv Raghunath - July 27, 2023

For 20 years, the KAP Media team has had a major presence at San Diego Comic-Con, assisting large brands with OOH presence just as hundreds of thousands of people pour into the streets of San Diego. Lori Brabant, Founder/CEO at KAP Media Group & Kelly Reynolds, Partner/Strategic Business Development at KAP Media Group talk about this big event engagement in an interview with Rajiv Raghunath.

Dwarika Prasad Uniyal, Pro VC, RV University to address OAC 2023 on talent acquisition & development

In OOH News By M4G Bureau - June 27, 2023

Dr Uniyal will be sharing his perspectives on ‘Building a game-changing talent strategy for OOH’

Sunteck beautifies Naigaon on World Environment Day

In OOH News By M4G Bureau - June 08, 2023

‘Sustainability is central to Sunteck’, maintains the organisation.

Wavemaker India retains media mandate for Pernod Ricard India

In OOH News By M4G Bureau - June 06, 2023

The partnership dates back to 2002

Ocean Outdoor drives retail and roadside development in Scotland’s OOH market

In Digital OOH By M4G Bureau - May 31, 2023

Ocean is installing two large format full motion screens (5m wide x 7.5m high), working in partnership with Edinburgh St James.

Nespresso unveils Vertuo Pop 3D builds on Singapore streets

In Campaigns By Rajiv Raghunath - May 29, 2023

“By featuring the Vertuo Pop machine in a larger-than-life 3D build, Nespresso can effectively increase brand visibility and awareness,” says Amanda Woo, Chief Development Officer, Clear Channel Singapore.