Results For "OOH"
3759 News Found
Van Heusen activates customer engagement at Mumbai Airport
In Campaigns By M4G Bureau - November 13, 2019
The brand was able to spread awareness about their category as well as educate travellers about their affordable trendy outerwear
Backlite Media signs AED1 billion deal with RTA to augment Dubai’s OOH landscape
In Digital OOH By M4G Bureau - November 12, 2019
The landmark contract will see BackLite deliver new world-class designs across 26 locations – with a state-of-the-art digital offering across at least 7 of their high profile sites
NGT reiterates the green imperative, but political parties not inclined to use alternative outdoor display media
In OOH News By M4G Bureau - November 12, 2019
Alternative OOH media materials were barely used in the campaigns ahead of Maharashtra, Haryana assembly elections
Mumbai media owners’ goodwill gesture on Guru Nanak Jayanthi
In OOH News By Pray Jani - November 12, 2019
In the metropolitan Mumbai area, major media owners offer their hoardings space to spread a special message on the occasion of the 550th Guru Nanak Jayanthi
OOH media operators welcome MP civic bodies’ drive against unauthorised outdoor displays
In OOH News By M4G Bureau - November 11, 2019
Tendered media assets are well protected, so can do business as usual
OOH reports strong growth of +9.8% in Q3 2019
In OOH News By M4G Bureau - November 11, 2019
The report, conducted by PwC, reveals that Digital Out of Home saw growth of +17.1% in Q3
“OOH is a key marketing lever for us”
In Viewpoints By Bhawana Anand - November 11, 2019
Gurpreet Kaur, Head of Marketing, Mrs. Bector Food Specialists Ltd. shares that relevance of the OOH medium in a captive market like Delhi
Surat media owners take ‘Maha’ precautions
In OOH News By Pray Jani - November 08, 2019
The civic bodies of Surat have instructed Surat media owners to make alterations to OOH sites ahead of cyclone ‘Maha’.
‘Data & technology key to OOH growth'
In Digital OOH By Bhawana Anand - November 07, 2019
Rachana Lokhande, Co-CEO, Kinetic Worldwide, Gulab Patil, Founder & CEO, Lemma and Anand Chakravarthy, Managing Director, Essence hold forth on how technologies will unlock OOH’s latent potentials