Clutter-breaking OOH campaign by Vredestein

In Campaigns By M4G Bureau - December 13, 2023

Vikram Garga, Group Head, Marketing, Asia Pacific, Middle East and Africa. Apollo Tyres Ltd says, “I believe this innovative campaign with 3D creatives would appeal to the premium customers in Mumbai. We have already identified similar locations in other metropolitan cities, with high consumer base for Vredestein tyres, to roll out striking campaigns.”

Workshop on ‘Digital Display: How to acquire high quality solutions at best price’ at DDX Asia expo, Mumbai on Dec 8, 2023

In OOH News By M4G Bureau - October 30, 2023

The workshop, to be conducted by Shenzhen Atenti Technologies CEO Mac Gangam, will cover areas like how to define the digital display requirements specific to individual businesses, what are different options to look up and how to select the right set of solutions, among others.

Madison Media onboards Avinash Pillai as Advisor for Godrej Consumer Products

In OOH News By M4G Bureau - October 27, 2023

Avinash has been at Mediacom for 12 years where he started out as a National Buying Head and gradually went on to lead the P&G AOR for India and later for the AMA (APAC, Middle East and Africa) region

Times OOH bags exclusive ad rights for 7-yrs for Chennai International Airport

In OOH News By M4G Bureau - October 25, 2023

Times OOH's contract covers exclusive rights for all the four terminals.

CMC Invest (Singapore) unveils innovative campaign on Clear Channel bus shelter media

In Digital OOH By Rajiv Raghunath - September 28, 2023

“Our bus shelters serve as a versatile canvas that allow brands to explore boundless creativity,” says Cheryl Loon, Senior Marketing Manager, Clear Channel Singapore.

‘Right ecosystem in India for digital display industry’

In Viewpoints By N Jayalakshmi - September 08, 2023

Atul Jasra, Country Head, TPV Technology India Pvt Ltd, a subsidiary of the TPV Group, which exclusively markets and sells Philips Professional Displays (PPDS) in India, shares with Media4Growth, his observations on the digital signage market in India, the challenges and opportunities in this space, and more.

Jayen Mehta, Incharge MD, GCMMF (Amul) will be addressing OAC 2023 in Delhi

In OOH News By M4G Bureau - July 24, 2023

Jayen Mehta will speak on the theme of 'India's Largest FMCG Dairy Brand Built on OOH'

L&T Metro Rail (Hyderabad) invites RfP for exclusive train branding rights

In OOH News By M4G Bureau - July 17, 2023

The ad rights will be awarded for a period of 5 years, extendable by another 5 years.

L&T Metro Rail (Hyderabad) Ltd invites RFP for large format digital screen advertising at 20 stations

In OOH News By M4G Bureau - June 06, 2023

The exclusive rights will be given for 5 years, and extendable by another 5 years.

Zest Outdoor achieves Guinness World Record for highest number of solar panels on a billboard

In OOH News By M4G Bureau - May 08, 2023

With 84 solar panels, Zest Outdoor will deliver over 3 lakh units over next five years of solar energy to the Railways.