Results For "India"
1778 News Found
'Traffic counts are a good starting point for OOH accountability'
In Viewpoints By M4G Bureau - February 23, 2015
Mark Henning, Head of Media & Digital, AMAP, Millward Brown explains that the requirement of metrics is not only to justify the campaign but also to retain and grow budgets, whereas his Indian clients are using research just to identify channel choice and media weights.
JCDecaux India sets two national records certified by Limca Book of Records 2015
In OOH News By VJ Media Bureau - February 20, 2015
The site has display area of 521 ft x 42 ft placed on Delhi Airport Express Metro Line
South African Tourism showcases the Rainbow Country in the outdoor
In OOH News By Bhawana Anand - February 18, 2015
The OOH campaign pans across 14 cities featuring unique and spellbinding experiences on offer; highlighted in languages that resonate with Indian travellers
BBC World goes outdoor to introduce Mathew Amroliwala to Indian audience
In OOH News By Jubilee Cardozo - February 12, 2015
Bright Outdoor Media executes the outdoor campaign
DDB MudraMax-Experiential holds wedding-gift activation for Tupperware
In Campaigns By Bhawana Anand - January 28, 2015
An on-ground activation was implemented at various malls across major cities of India including Mumbai, Delhi, Bangalore, Hyderabad, Chennai and Kolkata.
Havas Media India registers 35% growth in 2014
In OOH News By Bhawana Anand - January 21, 2015
The RECMA mid-year 2014 Qualitative Evaluation reported that Havas Media India is growing at 35 per cent, much higher than the industry average.
Interbrand India appoints Ashoo Advani as Associate Director, Brand Strategy
In OOH News By Nabamita Chatterjee - January 20, 2015
Advani brings to the agency an experience of over a decade in brand communications and strategy development.
Dot on time - Soch goes outdoor to drive end-of-season sale
In Campaigns By Jubilee Cardozo - January 20, 2015
Based out of Bengaluru, Soch has 50 stores across India in Bengaluru, Mysore, Mangalore, Hubli, Chennai, Coimbatore, Cochin, Hyderabad, Mumbai, Thane, Pune and Bhopal.
We'll develop the best audience measurement system: Tony Jarvis
In OOH News By Bhawana Anand - January 19, 2015
Tony Jarvis expressed hope that the industry stakeholders will appreciate the urgent need for a common currency and provide due support for its development
Carat bags IndiaFirst Life Insurance's media account
In OOH News By VJ Media Bureau - January 14, 2015
The account was won in a multi-agency pitch with eight major agencies participating. The mandate is for all media including OOH media.