Laqshya Group appoints Rayomand J. Patell as Group Chief Creative Officer

In OOH News By M4G Bureau - March 01, 2024

Rayomand J. Patell, a stalwart in the creative domain, brings to the table a rich tapestry of experience garnered at some of the most creatively driven agencies in the industry

Platinum Outdoor unveils Aditya Birla Finance offerings with anamorphic content, innovations

In Digital OOH By M4G Bureau - February 27, 2024

Darshana Shah, CMO, Aditya Birla Capital says, "We are excited to present a new-age marketing buzz to our new-age digital consumers.”

Prime Video addresses the ‘Elephant in the Room’ through a hard-hitting promotion of its Original Series ‘Poacher’

In Campaigns By M4G Bureau - February 23, 2024

The crime series promises to engage audiences with its gripping storyline, shedding light on the extensive scale of ivory poaching

Adani Wilmar appoints Jignesh Shah as the Head – Media and Digital Marketing

In OOH News By M4G Bureau - February 16, 2024

Jignesh Shah will oversee the strategic promotion of oil and food portfolios under the flagship brand “Fortune” as well as other popular brands.

Reckitt partners with OHO Hill Yatra Season 3 in Uttarakhand for Dettol Climate Resilient School project

In Campaigns By M4G Bureau - February 12, 2024

The initiative engaged children and diverse communities across 13 districts of Uttarakhand, reaching over 25,000 students and 43 schools with a digital reach of 2 million

Hivestack by Perion partners with Eletromidia to integrate digital inventory across 46,000 screens in Brazil

In Digital OOH By M4G Bureau - February 08, 2024

Partnership makes Eletromidia’s high impact digital inventory – reaching 29 million people daily - available to advertisers via Hivestack’s SSP and ad server

A strategic recipe for maximising ROI

In OOH News By Neelambari Kakaraparthi - February 05, 2024

A panel discussion on What's the RoI that OOH must deliver to advertiser?’, anchored by Lekshumanan Annamalai, Co-Founder, Coral Media, with Murugan S, CEO, Southern Health Foods, Ranjit Kumar M, Head - Marketing, Digital and E-Commerce, Air India Express, and Himanshu Mehta, Director - Growth Marketing, Beepkart brings forth the ways of obtaining best RoI from OOH.

Lekshumanan Annamalai, Co-Founder, Coral Media to moderate discussion on ‘What's the RoI that OOH must deliver to advertiser?’

In OOH News By M4G Bureau - January 31, 2024

The panel includes Murugan S, CEO, Southern Health Foods; Ranjit Kumar M, Head - Marketing, Digital and E-Commerce, Air India Express; Himanshu Mehta, Director - Growth Marketing, Beepkart

Ranjit Kumar M, Head - Marketing, Digital and E-Commerce, Air India Express to speak at 2nd South India Talks OOH conference

In OOH News By M4G Bureau - January 30, 2024

Ranjit Kumar M will be participating in a panel discussion on the theme ‘What's the RoI that OOH must deliver to advertiser?’

Armour Digital OOH takes up Associate Sponsorship of 2nd South India Talks OOH conference

In OOH News By M4G Bureau - January 25, 2024

The conference will be held at Grand GRT Convention Centre