Results For "Experiential"
86 News Found
Dentsu Aegis Network, Northpoint Centre of Learning launch OOH course
In OOH News By VJ Media Bureau - July 08, 2015
Designed to develop future OOH managers, the programme is designed to give a thorough working knowledge of OOH advertising and communications including retail, rural and experiential activities and how they are all inter-related
Kinetic India bagged 4 awards at Goafest 2015
In OOH News By VJ Media Bureau - April 16, 2015
The OOH major won awards in the'Brand Activation & Promotion - Telecom Products & Services','Ambient Media - Experiential Advertising','Ambient Media - Digital Outdoor' and'Best Use Of Ambient Media' categories
SBI Card leverages Holocube tech to engage with airport audience
In OOH News By Bhawana Anand - March 10, 2015
Kinetic Active brings global standards of experiential activity to India, in collaboration with Maxus
DDB MudraMax-Experiential crafts signature bat campaign for LG
In Campaigns By Bhawana Anand - March 04, 2015
LG brought the game closer to the cricket fans and gave them a platform to share their wishes directly to their favourite team
DDB MudraMax-Experiential holds wedding-gift activation for Tupperware
In Campaigns By Bhawana Anand - January 28, 2015
An on-ground activation was implemented at various malls across major cities of India including Mumbai, Delhi, Bangalore, Hyderabad, Chennai and Kolkata.
Tupperware captures audience through mall activation
In OOH News By VJ Media Bureau - November 04, 2014
In association with DDB MudraMax-Experiential, the brand opted for an on-ground activation at various malls to promote the festive range and reinforce the idea of Tupperware gifts for every season.
Tic Tac takes'Strawberry Fields' to college-goers
In Campaigns By VJ Media Bureau - October 07, 2014
To create awareness for the new flavour amongst the youth, across Mumbai, Delhi and Bengaluru, the brand mandated Madison Integrated Experiential Solutions to conceptualise and implement an engagement module relevant to this audience
Atin OOH creates festive atmosphere at Hyderabad airport during Ramadhan
In Campaigns By VJ Media Bureau - August 06, 2014
The OOH firm decked up different passenger touchpoints inside the airport and set up experiential brand zones
Global OOH trends have a bearing on Indian OOH business: Chris O'Donnell
In OOH News By VJ Media Bureau - July 09, 2014
6 global OOH trends impacting India are: (i) Rise of the Destination, (ii) Rise of Experiential; (iii) Planning Convergence; (iv) Technology in Buying (including Automation); and (vi) Technology in Planning (including new ways of measurement)
psLIVE rolls out SCA's'Tempo Smart Foodie' campaigns in Kerala, Mumbai
In OOH News By Nabamita Chatterjee - May 27, 2014
The experiential marketing campaign was directed at building people's awareness of the use of SCA's hygiene products like hand sanitiser and hanky tissues