The Yak is Back in QMS' latest Digital OOH Campaign

In Digital OOH By Nabamita Chatterjee - June 27, 2016

This temperature driven campaign marks the evolution of the Yak in the outdoor media domain with QMS previously working with Lazy Yak to deliver an impactful brand campaign across the company's digital network earlier this year.

Cadbury Bournvita biscuit wakens the passersby

In OOH News By Satarupa Chakraborty - June 22, 2016

Cadbury rolls out its OOH launch campaign for Bournvita biscuits through traditional as well as DOOH medium across 20 Indian cities.

Pride in London's DOOH campaign encourages Londoners to live with #NOFILTER

In Digital OOH By Satarupa Chakraborty - June 21, 2016

Pride in London's innovative digital OOH campaign in London aims to be inspirational to the country's LGBT community right before the fabled parade later this month.

'doohfa' opens up conversation between DOOH advertisers & Instagram content owners

In Digital OOH By Nabamita Chatterjee - April 04, 2016

New doohfa features bring DOOH, marketers and consumers together to create new opportunities for brands.

Digital OOH will see a tremendous growth in the future: Mandeep Malhotra

In OOH News By Athira Nair - December 17, 2015

At Kerala Talks OOH 2015, Mandeep Malhotra, Founding Partner and CEO of The Social Street mentioned that the DOOH space is expected to see a tremendous growth in the future. There is revival and gradual growth of digital OOH in India as it is clearly targeted, impactful and is delivering excellent recall in this industry.

'doohfa' makes Instagram in DOOH

In Digital OOH By Nabamita Chatterjee - October 05, 2015

It is a new product giving an off-the-shelf offering.

Australia's largest digital full motion billboard comes to Melbourne

In OOH News By VJ Media Bureau - August 18, 2015

Melbourne's Bourke Street Mall has become home to Australia's biggest full motion, high resolution digital billboard.

Shanghai to host international DOOH exhibition in September

In OOH News By VJ Media Bureau - August 05, 2015

The 7th China International Digital Signage, Audio Visual Integration & Equipment Show to be held at Shanghai in September 2015.

Digital OOH: When will it assume a big picture in India?

In Viewpoints By M4G Bureau - August 03, 2015

Amit Sarkar, COO, Kinetic Worldwide India reflects on the opportunities and challenges that underpin the development and growth of digital OOH media in India

Creating Art in the DOOH space

In Digital OOH By Preethika Kotian - July 21, 2015

Grand Visual has been a crusader of digital OOH with multiple campaign executions on interactive digital media interfaces in the outdoor