Results For "DOOH"
959 News Found
‘Programmatic DOOH standards & technology are progressing’
In Viewpoints By Rajiv Raghunath - June 10, 2018
Adam Green, Sr Vice President and General Manager, Broadsign Reach, talks about the future course of programmatic digital OOH
Ocean Outdoor acquires Scotland’s Forrest Media
In OOH News By Rajiv Raghunath - June 04, 2018
The deal expands Ocean’s national footprint and enhances its position as a leading large format DOOH operator in the UK, with an offering which will now include Edinburgh and Glasgow
‘DOOH campaigns ensure strong brand recall’
In Viewpoints By Ria Banerjee - June 02, 2018
McNROE Consumer Products, a Kolkata based FMCG firm, has demonstrated a keen interest in using digital and other innovative OOH formats. Srinath Balakrishnan, Senior Brand Manager, McNROE Consumer Durables shares his perspectives on OOH advertising.
Clear Channel Outdoor Americas runs DOOH campaign to trace missing children
In Digital OOH By M4G Bureau - May 28, 2018
Clear Channel Outdoor Americas and Texas Center for the Missing (TCM) have launched the campaign to feature digital images of missing children from San Antonio, Dallas, El Paso, and Houston in the US
Noida Authority weighing the options to promote DOOH media
In Digital OOH By Bhawana Anand - May 15, 2018
The authority is sizing up the opportunity to facilitate DOOH media development in the city; talks are underway with OOH media firms
Broadsign brings on board Adam Green joins as SVP & GM, Broadsign Reach
In OOH News By M4G Bureau - May 15, 2018
Prior to joining Broadsign, Green spent eight years at Google, where he helped grow the company’s cloud-computing division and managed its relationship with Canadian tech giant Shopify
Broadsign partners with OutMoove to simplify data-driven programmatic OOH advertising
In Digital OOH By M4G Bureau - May 02, 2018
New integration gives brands and agencies access to Broadsign’s global network of DOOH publishers with enhanced automation and data-centric DOOH campaign planning
SDMC likely to permit digital screens on mall facade
In Digital OOH By Bhawana Anand - May 02, 2018
The civic body will permit both static and dynamic displays on the digital screens on mall façade; the approval currently pending with the legislative house
Ocean unveils Two Towers® DOOH on Manchester motorway
In Digital OOH By M4G Bureau - April 24, 2018
Audi and JD Sports are the launch partners for the Two Towers® Manchester that connect with an audience of 3.6 million people along the elevated section of the A57
JCDecaux Australia partners with Seedooh to verify OOH campaigns
In Digital OOH By M4G Bureau - April 18, 2018
Seedooh is aligned with PwC to bring third-party verification of OOH data in its platform to create clear, validated and standardised reporting for advertisers, media agencies and outdoor media owners