Kirk McDonald, CEO, GroupM N.A.; Justin Thomas-Copeland, CEO, DDB N.A to address DPAA Summit

In Digital OOH By M4G Bureau - September 24, 2020

Also joining the speaker lineup are Anish Melwani, Chairman & CEO of LVMH; Dan Peres, Editor-in-Chief of Ad Age

Adani Wilmar ensures safety of buyers & sellers

In OOH News By M4G Bureau - September 16, 2020

The company has distributed face masks and face shields to retailers in metros and has also installed hand sanitising kiosks in local grocery shops for buyers

Will Adani Wilmar jump back on metro branding with #Metrobackontrack?

In OOH News By Bhawana Anand - September 14, 2020

Rohit Markanday, DGM- Trade Marketing, Adani Wilmar shares their marketing plans with regards to metro and outdoor branding

'OOH can perform 5x better by adopting necessary measures’

In Viewpoints By Bhawana Anand - July 31, 2020

Ashish Bhasin believes OOH needs to introspect and change itself as an industry which is underperforming its potential

DAN expands Soumitra Karnik's role; adds CCO - Dentsu India to his portfolio

In OOH News By M4G Bureau - July 23, 2020

Soumitra will lead Dentsu India’s creative output nationally and will be responsible for maintaining and amplifying a robust client-agency relationship

TPS Engage partners MFour to reinforce DOOH campaign RoI

In Digital OOH By Rajiv Raghunath - July 23, 2020

Advertising clients will be able to track consumer feedback real-time against business KPIs

Moving Walls & TPS Engage announce Global DOOH Partnership

In OOH News By M4G Bureau - July 15, 2020

As part of the initial deal, Moving Walls Group’s supply-focused subsidiary, Location Media Xchange (LMX) will enable TPS Engage’s contextual OOH marketplace to provide advertisers with global access

UAE’s Elevision takes programmatic route with TPS Engage, Broadsign Reach to reinforce SME support

In Digital OOH By Rajiv Raghunath - July 07, 2020

DOOH major’s “Support your Local Community” initiative launched in May was a big success in helping over 80 Dubai and Abu Dhabi based SMEs

DAN India appoints Rajni Menon as Head of Solutions Development & Chief Strategy Officer

In OOH News By M4G Bureau - June 17, 2020

In her new role, Rajni will lead the development of solutions, strategy, and research for the recently launched DAN Solutions India

Podhigai Ads installs new digital screens

In Digital OOH By Ria Banerjee - June 15, 2020

The company has a vision to earn a significant market share in the DOOH market by 2022