Results For "Campaign"
1757 News Found
Accor Hotels checks into Delhi airport
In Campaigns By Bhawana Anand - August 30, 2017
The Accord Hotels campaign has been deployed on a mix of backlit static media and digital media at IGIA
‘OOH is more creatively impactful, more contextually relevant’
In Viewpoints By M4G Bureau - August 28, 2017
Innovative technologies, such a geofencing, augmented reality, and dynamic content, are making OOH campaigns stronger by adding new and intriguing elements to existing campaign strategies:
Federal Bank goes outdoor asking ‘Why Settle For Less?’
In Campaigns By Bhawana Anand - August 24, 2017
The bank opted for train branding and an innovative on-ground activity as part of its integrated campaign
L’Oreal showcases the ‘Magic Touch’ in outdoor
In Gallery By M4G Bureau - August 23, 2017
Milestone Brandcom undertook the media planning and buying for this campaign. Targeting the female audience in the 30-50 age group in particular, via high potential areas for NCCS A, the campaign was executed in Mumbai, Delhi, Kolkata and Bengaluru for 15 days
Adani Fortune makes a big splash on 5 Delhi Metro lines
In Campaigns By M4G Bureau - August 22, 2017
The one-month brand campaign has been executed by eg. communications
FIA OOH campaign on road safety
In Gallery By M4G Bureau - August 21, 2017
The Indian part of the FIA road safety campaign was kicked off on JCDecaux’s Citylights media in Delhi NCR
Vizeum wins media mandate for Bauli India
In OOH News By M4G Bureau - August 21, 2017
As part of the mandate, Vizeum’s scope of work for its latest client will range across TV, print, radio, OOH, digital & activations
BMW 5 Series slips into cruise mode on OOH landscape
In Campaigns By Bhawana Anand - August 12, 2017
The campaign, planned and executed by Greenline Glo – a Lodestar UM Group company – was positioned to connect with the high-income group in particular.
Smartron srt.phone connects with audiences in a flash
In Campaigns By M4G Bureau - August 10, 2017
Kinetic WW India planned and executed a clutter breaking activity that amplified the brand’s OOH campaign.
Uber cranks up branding at IGIA using a mix of digital & static formats
In Campaigns By Bhawana Anand - August 09, 2017
The tactical campaign was executed using a mix of digital screens, video wall, and conveyor belt scrollers