Campaigns
BMW 5 Series slips into cruise mode on OOH landscape
The campaign, planned and executed by Greenline Glo – a Lodestar UM Group company – was positioned to connect with the high-income group in particular.
BMW launched an impactful OOH campaign to showcase its all new 5 Series in key cities — New Delhi, Mumbai, Bengaluru, Pune, Chennai and Goa. The campaign, planned and executed by Greenline Glo – a Lodestar UM Group company – was positioned to connect with the high-income group in particular.
The 21-day campaign turned the spotlight on the car’s features. Greenline Glo used a mix of formats such as unipoles, billboards, subway panels, wall wraps, Metro panels and mall façade media. In addition, an LED screen at the Palladium Mall in Mumbai featured the campaign.
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Lifestyle takes its big sale blast to the streets with OOH execution
The campaign is executed by Platinum Outdoor
Sky Cinema scales up Christmas with massive 3D popcorn installation
The centerpiece of the build is a staggering 8-meter-tall popcorn box, overflowing with over 1,500 individual pieces of hand-painted popcorn.
Hocco’s OOH activation at Sunburn Festival
The activation centered on a massive digital screen featuring Hocco’s mascot, Budd. Using motion-capture technology, festival-goers were challenged to mirror...
Fastrack Smart Watches strengthens Southern presence with DOOH campaign
The campaign is executed by Say It Loud Media
Jockey rolls out dual-product winter OOH campaign
The campaign is executed by Say It Loud Media
Times OOH installs curved LED videowall at Goa Airport
The ceiling suspended Curved Digital Videowall will be delivering an immersive visual experience at the arrival area of Manohar International...
Xtreme Media deploys 10 high-impact LED screens in Hyderabad
The implementation included the strategic placement of two large-format screens and eight pole-mounted screens at key commuter touchpoints.
Artwork created with quantum computing debuts on DOOH’s Bradford Media Wall
The film uses quantum algorithms typically used to simulate quantum particles to generate the motion of water.
FA unveils England-wide DOOH campaign on grassroots misconduct
The campaign is developed by TMG Creative Ltd.
PlayStation unleashes the ‘Demon Sumo Wrestler’ in DOOH campaign
The campaign has been executed across JR Ryogoku Station in Tokyo
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Creative Concepts
Hocco’s OOH activation at Sunburn Festival
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Ad Policies & RegulationsHaryana tightens outdoor advertising framework with bye-law amendments
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Campaigns
Fastrack Smart Watches strengthens Southern presence with DOOH campaign
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CampaignsTimes OOH brings festive cheer to Mauritius airport