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1824 News Found
‘OOH business in Delhi is on the ascendancy’
In Viewpoints By M4G Bureau - April 15, 2024
Rohit Chopra, COO, Times OOH maintains that there has been a surge in business from key national agencies as well as regional ones
‘Gujarat is a very important market’
In Viewpoints By M4G Bureau - April 15, 2024
“The rich heritage, cultural vibrancy, and high affluence amongst the consumers make the state very attractive for OOH advertising," remarks Vinkoo Chakraborty, President of Rapport Chrome as she offers her insights on the Gujarat OOH market.
Havells India Sr. GM – Marcom Siddharth Anand Jha joins OAA 2024 Jury
In OOH News By Sakshi Sanghavi - April 15, 2024
“OAA has provided credit to the Out-of-Home domain and helped it get its due as an organised industry,” says Siddharth Anand Jha, Senior General Manager – Marcom, Havells India
‘We liberate OOH firms from tedious reporting & admin burdens’
In Viewpoints By M4G Bureau - April 11, 2024
Mark Bracey, Co-Founder & Chief Commercial Officer, DoohClick speaks about the company’s business offerings, mode of client engagement, market outreach and other key factors in an exclusive interview with Rajiv Raghunath, conducted in Cape Town. Edited excerpts:
WOO sets stage for Future Leaders engagement at Hong Kong Global Congress
In OOH News By M4G Bureau - April 10, 2024
WOO members, national associations and sponsors are invited to nominate Future Leaders delegates
Arvind engages Dr Lakshyaraj Singh Mewar of Udaipur as its Brand Ambassador
In OOH News By M4G Bureau - April 03, 2024
This collaboration marks a significant milestone in Primanté's journey, firmly positioning it in the elite class of luxury fabrics.
The ‘KFC Gravy Train’ to create a special fan experience for Rugby Blues supporters in Auckland
In Campaigns By M4G Bureau - April 03, 2024
KFC's Clark Wilson says, "The KFC Gravy Train is designed to encourage more Kiwis to make the most of game day at Eden Park.”
MSMA ties up with Fugumobile to bring in the wow factor into OOH
In OOH News By Sakshi Sanghavi - April 03, 2024
MSMA leverages Fugumobile's expertise in digital creativity and tech to conceptualise and execute captivating Out of Home campaigns
Tide says it all on the billboard with white magic
In Campaigns By Sakshi Sanghavi - April 01, 2024
Leverages the power of simple and effective messaging
‘OOH Audience metrics a must for data-driven decision-making’
In OOH News By Rajiv Raghunath - March 29, 2024
Highlights from a WOO Africa Forum panel discussion involving Gideon Adey, CEO, GurOoh, Trish Guilford, General Manager, OMC, Sanna Fourie, Specialist - Client Solutions, Ask Afrika, and Daniel Wong Chi Man, Global Service Line Lead Audience Measurement, IPSOS