The OOH changemakers at OAC 2023
By M4G Bureau - July 18, 2023
M4G spoke with Vishwanjali Technology as they prepare to present their innovations at the OOH Expo.
The upcoming edition of the Outdoor Advertising Convention (OAC) 2023, to be held in Delhi on 28th and 29th July, will feature the OOH Expo, an exciting space for solution providers to showcase their latest innovations to all the industry stakeholders.
With OAC just a week and a half away, we spoke with Ganpati Machanwad, Director, Vishwanjali Technology whose products will be on display at the OOH Expo.
What innovations do you intend to present at this year’s OOH Expo and what is the importance of such events from a business perspective?
As we have been in the market for quite some time, our goal has been to promote digital advertising concepts through our products. We plan to launch Naked Eye 3D LED displays very soon in the Indian market to enhance the advertising experience.
We believe that OOH advertising is perhaps the best medium to promote any product or service. The industry adapts to change very well as we have seen it evolve from using paper to flex, flex to media marketing, media to digital marketing, and so on. In our view, the next decade will see the OOH medium help increase the revenues of small, medium and large-scale industries alike, as it perhaps the most cost-effective method of advertising with respect to the number of people it can reach at the same time.
As an exhibiter at this year’s OOH Expo, we expect to improve our business prospects with exceptional leads and take our business to the next level.
For more information & booth bookings, visit our website at www.oacasia.org/oohexpo2023.
