Saturday, September 25, 2021

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OOH Solutions

‘Lighting is an important aspect of innovation’
‘Lighting is an important aspect of innovation’

By Pray Jani - June 03, 2021

Yogesh Khade, Founder & MD, Y2K Signs, states that creative use of lighting makes a campaign display truly stand out.

‘Lighting, cut-out innovations continuously improving’
‘Lighting, cut-out innovations continuously improving’

By Pray Jani - May 31, 2021

With these developments, innovators, fabricators are far better engaged in OOH planning today, says Kripashankar Ramnaresh Patel, Founder and Proprietor, Addition Outdoor

‘Delayed payments, margin squeeze burden innovation fabrication, mounting business’
‘Delayed payments, margin squeeze burden innovation fabrication, mounting business’

By Pray Jani - May 28, 2021

The pandemic has put additional burden on the innovators, posing immense threat to our survival: Sanjay Sirpaul, MD, Sakshi Advertising.

‘Mounters have a key role cut out in campaign ideation’
‘Mounters have a key role cut out in campaign ideation’

By Pray Jani - May 27, 2021

Satish Hooda, Founder of Raj Roshan sees a more meaningful engagement of innovators and mounters in campaign ideation and rollout plans.

‘Innovations are absolutely necessary for OOH’
‘Innovations are absolutely necessary for OOH’

By Pray Jani - May 26, 2021

Emraan Kureshi, MD, Active Media Innovations cites that fabrication of innovations calls for multiple expertise, such as, in woodwork, metalwork, sculpting, electrical work, etc.

PPDS installs 1,000 Philips digital signage at Kwik Trip stores
PPDS installs 1,000 Philips digital signage at Kwik Trip stores

By M4G Bureau - April 09, 2021

Philips D-Line displays help Kwik Trip create new revenue streams, drive sales and achieve cost savings of nearly $2 million.

LPFLEX wins major MMRDA signage, graphics, wayfinding project for Mumbai Metro
LPFLEX wins major MMRDA signage, graphics, wayfinding project for Mumbai Metro

By M4G Bureau - April 07, 2021

The project, aligned with the ‘Mumbai in Minutes’ campaign, entails design, manufacture, supply, installation, testing and commissioning of signage, graphics and wayfinders in the elevated stations of Mumbai Metro.

Canon India appoints Manabu Yamazaki as new President & CEO
Canon India appoints Manabu Yamazaki as new President & CEO

By M4G Bureau - April 06, 2021

Manabu Yamazaki takes over the baton from Kazutada Kobayashi, who was at the helm for 9 years leading growth in the India market.

Satyendra Prakash takes charge as Principal DG of Bureau of Outreach & Communication
Satyendra Prakash takes charge as Principal DG of Bureau of Outreach & Communication

By M4G Bureau - March 18, 2021

The appointment is effective from March 1, 2021. The Bureau of Outreach and Communication (BOC), earlier known as Directorate of Advertising and Visual Publicity (DAVP), is the nodal organisation of the Govt of India for advertising and communication.

Sony expands Bravia 4K HDR professional display line-up
Sony expands Bravia 4K HDR professional display line-up

By M4G Bureau - February 17, 2021

The new models are designed for use in business applications and combine immersive picture quality and display features with cognitive intelligence capability to cross-analyze elements in the picture at once

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