OOH News
Dentsu Aegis Network announces rebranding of Dentsu Branded Agencies
By Satarupa Chakraborty - August 11, 2016
Dentsu Aegis Network has rebranded and renamed its sub-agencies for better bridging between global and national network.
Century Ventures bags advertising rights of trolleys at Kolkata Airport
By Satarupa Chakraborty - August 11, 2016
Century Ventures bags branding of 3200 trolleys of Kolkata airport and is looking at acquiring branding rights of all airports of eastern India.
Vodafone conserves rainwater through billboards
By Satarupa Chakraborty - August 10, 2016
In a unique initiative towards social responsibility, telecom major Vodafone merges the concepts of OOH advertising and rainwater harvesting.
GHMC removes ban on hoardings
By Satarupa Chakraborty - August 10, 2016
Following a complete ban for three months, GHMC approves of outdoor hoardings in Hyderabad but with a few riders to avert hazards.
Madison Media wins Media AOR for Timesjobs.com
By VJ Media Bureau - August 09, 2016
India's foremost media agency will execute major innovations for TimesJobs.com, one of India's leading online career solution platform.
In-store Asia 2016 reaches out to retail fraternity through OOH
By Satarupa Chakraborty - August 01, 2016
In-Store Asia 2016, to be held from August 4-6, 2016 at Pragati Maidan, makes its presence felt through traditional outdoor formats and metro rail media in different parts of Delhi.
CASHurDRIVE surprises in-flights passengers with cookies
By Satarupa Chakraborty - July 25, 2016
CASHurDRIVE, a renowned name for in-flight branding, recently executed a sampling promotion for a newly-launched cookie brand from a FMCG giant in flights.
Donald Trump receives green tea from TE-A-ME India in a hilarious mission to"purify†him
By Nabamita Chatterjee - July 25, 2016
The brand selected this campaign to be in activity elements like digital and social media and the agency Fisheye Creative Solutions, Bangalore partnered them for the successful execution of the same.
Datsun redi-GO shines at Mumbai Airport
By Satarupa Chakraborty - July 22, 2016
Datsun launches and promotes its new car model redi-Go at Mumbai Airport's domestic terminal engagement zone.
Ice Age comes alive on streets of Mumbai
By Satarupa Chakraborty - July 19, 2016
The movie Ice Age was promoted through installations of life-size movie characters on Mumbai streets along with some motion-censored snowfall experiences at all PVR multiplexes across the city.
