OOH News
Prakash Arts bags'Bangalore Cantonment' tender
By VJ Media Bureau - March 06, 2013
The media owner will have an approximate space of 40,000 sq. ft as display area
Sampark bags rights for Kolkata's AC Metro Railways
By VJ Media Bureau - March 06, 2013
The new AC Rakes will be branded with fleet graphics lasting for longer period of time by effectively communicating the brand messages to the target audience.
Nokia rings in a smart campaign for Lumia 920
By Bhawana Anand - March 06, 2013
In association with Lintas Initiative, Nokia cashed in on the outdoor medium to position its Lumia 920 cell phone as the'Most Innovative Smartphone.'
Experiential Marketing- a new ingredient in OOH
By Bhawana Anand - March 04, 2013
From exciting flash mobs to activations and catchy projections to interactive displays, a whole new genre titled'Experiential Marketing' has evolved in the Outdoor Advertising industry.
NMPL initiates bidding on buses
By VJ Media Bureau - March 04, 2013
Of the 425 buses, 354 are big and 80 are small buses.
Ovez Khan joins Glo as Group Vice President
By VJ Media Bureau - March 04, 2013
Khan plans to develop strong teams in all disciplines, meeting current business objectives and hopes to make Glo a top contender in the 360-degree OOH service space.
Adservice wins sole rights from Siliguri Municipal Corp
By VJ Media Bureau - February 27, 2013
The company will be solely responsible for creating unipoles and cubes at the road dividers in the main junctions across Siliguri.
JCDecaux wins Delhi Airport Metro Express Line contract
By VJ Media Bureau - February 21, 2013
The 10 year contract provides an access to the same target audience as that of Terminal 3 and Terminal 1D at Indira Gandhi International Airport.
Canon India promotes Puneet Datta
By VJ Media Bureau - February 20, 2013
In his new role, he will head the entire gamut of sales and marketing functions of this special domain.
Roti with a reminder
By Archana Singh - February 19, 2013
A path breaking idea, sometimes delves into the simplest of all thoughts! HUL promotes Lifebuoy and the habit of washing hands before meals at the Maha Kumbh Mela, in just this way.
