OOH News
Zero Degree, PlayAds in partnership to market DOOH screens
By Ria Banerjee - April 26, 2019
As per the strategic partnership, both the OOH firms will share their marketing rights on the digital screens installed by PlayAds
Amol Dighe appointed as CEO of Madison Media Ultra
By M4G Bureau - April 26, 2019
Amol is a seasoned media professional with 22 years of experience across Agency, Client, Broadcast and Content companies
KEI partners with Rajasthan Royals for IPL branding
By M4G Bureau - April 26, 2019
As part of the contract, the brand will showcase identity via stadium branding
Gideon Adey, Audience Activation Director, Kinetic UK, to address OAC 2019
By M4G Bureau - April 25, 2019
Gideon Adey is involved in the automation of OOH transacting; the trailing of technologies and techniques from other territories and media industries to develop automated decision making in OOH buying
Congress on a highway visibility ride with FleetAds
By Bhawana Anand - April 24, 2019
The party goes for Container Fleet branding with 1000 containers being branded with the ‘Ab Hoga Nyay’ campaign
Chitra Painters Group wins exclusive media rights outside the railway station premises
By Ria Banerjee - April 23, 2019
Cochin-based OOH firm wins advertisement media rights from Nagercoil to Thrissur for a period of 5 years
Coca-Cola Company bags exclusive naming rights for indoor multipurpose arena in Dubai
By M4G Bureau - April 23, 2019
Landmark deal puts Coca-Cola at the heart of the entertainment industry in MENA as the UAE’s first indoor venue is named the ‘Coca-Cola Arena’
DMRC initiates advertising bids for selected Red Line stations
By M4G Bureau - April 23, 2019
Exclusive advertising rights inside selected Metro stations on Line No. 1 Extn. (RED LINE) in DMRC Network will be given for 9 years
Political parties go eco-friendly ahead of election in Kerala
By Ria Banerjee - April 23, 2019
BJP, UDF, CPIM employ biodegradable materials for executing their outdoor campaigns
Team Signpost donates 48350 ML blood on World Hemophilia Day
By M4G Bureau - April 22, 2019
Signpost employees across Mumbai, Delhi, Kolkata, Chennai, Bengaluru, Pune and Nagpur offices participated in donating blood
