Digital OOH
Poland-based ChargeEuropa pilots cost-free EV charging network, plans footprints in cities across Europe, Asia and Latin America
By M4G Bureau - August 12, 2022
After officially its Warsaw-based pilot network in July, ChargeEuropa has secured a pipeline of over 1,000 locations for the next two years and joined forces with some of the world’s largest brands in sustainability including BMW, Netflix, Bolt and Opel.
Digital billboards enhance cityscape, contribute to smart living: Aman Nanda, CSO, Times OOH
By M4G Bureau - August 11, 2022
Aman Nanda highlights the transformative change that digital billboards bring about in a city
Edison Interactive integrates with Equativ to offer vertically integrated ad solutions for both supply- and demand-side clients through interactive DOOH
By M4G Bureau - August 08, 2022
Partnership brings ad partners to hospitality, on-display entertainment in Edison Interactive's uniquely delivered content solution designed for locations previously unreachable.
Atmosphere engages SpringServe to power pDOOH campaigns
By M4G Bureau - July 28, 2022
Atmosphere will leverage SpringServe’s ad serving technology to deliver high quality video ad experiences in public spaces
Broadsign extends programmatic ecosystem with Broadsign Reach Header Bidder
By M4G Bureau - July 20, 2022
Solution helps media owners maximise monetisation opportunities by consolidating demand from multiple supply-side partners
Wallop Advertising to operationalise large curved DOOH screen in Mumbai shortly
By Rajiv Raghunath - July 06, 2022
The DOOH media asset has been put up at a busy traffic junction in the vicinity of the Bandra-Kulra Complex (BKC)
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UK’s CO2e emissions to be displayed live for first time using satellite technology
By Rajiv Raghunath - July 01, 2022
Climate tech start-ups Doconomy and Kayrros have launched ‘The 2030 Forecast’, a first of its kind climate literacy initiative that uses outdoor digital displays to show a weekly snapshot of carbon emissions footprint from energy, industry, road transportation and domestic aviation.
Ocean Outdoor presents 1st real world & metaverse collaboration through DOOH
By Rajiv Raghunath - June 29, 2022
Digital art experience with Immersive KIND celebrates 50 Years of Pride
pDOOH platform The Neuron launches DOOH Design Studio
By Rajiv Raghunath - June 29, 2022
The DOOH Design Studio is a specialist digital billboard creative design studio
US-based Intersection expands premium pDOOH offering with Broadsign Reach integration
By Rajiv Raghunath - June 29, 2022
Activation unlocks access to thousands of Intersection screens located in high-density areas across the U.S. on Broadsign-supported DSPs
