Thursday, May 26, 2022

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Campaigns

JCDecaux launches ‘Join the Changemakers’ brand & talent attraction campaign
JCDecaux launches ‘Join the Changemakers’ brand & talent attraction campaign

By Rajiv Raghunath - May 03, 2022

The OOH company showcases diverse career opportunities for the change-makers, shape-shifters, risk-takers and rule-breakers in Australia.

When Mumbai OOH wore the ‘Jersey’
When Mumbai OOH wore the ‘Jersey’

By M4G Bureau - May 02, 2022

Minimax executed the multi-format campaign in Mumbai

New OOH blockbuster  -  India’s first 4D billboard!
New OOH blockbuster - India’s first 4D billboard!

By N Jayalakshmi - April 29, 2022

Shapoorji Pallonji Real Estate initiated yet another OOH innovation, this time in Thane, Maharashtra in the form of a 4D billboard. This one-of-a-kind structure was assembled to give people a glimpse into the kaleidoscopic lifestyle at the new launch Project ‘Skyraa’, wherein a balcony was curated on a billboard with actors performing live on it.

Gangubai Kathiawadi wows Mumbai with a ‘transition mural’ ahead of Netflix release
Gangubai Kathiawadi wows Mumbai with a ‘transition mural’ ahead of Netflix release

By M4G Bureau - April 28, 2022

The international streaming behemoth released the acclaimed biopic with an integrated marketing campaign by White Rivers Media

‘Jayeshbhai Jordaar’ goes outdoor before theatrical release
‘Jayeshbhai Jordaar’ goes outdoor before theatrical release

By M4G Bureau - April 27, 2022

Bright Outdoor Media has executed the campaign

Brand engagements increase on Chennai Metro network as daily ridership gains greater momentum
Brand engagements increase on Chennai Metro network as daily ridership gains greater momentum

By M4G Bureau - April 27, 2022

Top advertising brands include Haier, Chola-MS, ESAF Bank, ChinGari, StoryTel, IDBI, Shield 30, Vodafone Idea, among others

HMSI ‘Honda Homecoming Fest’ shines the light on owners of CB350 series
HMSI ‘Honda Homecoming Fest’ shines the light on owners of CB350 series

By M4G Bureau - April 26, 2022

Drawn from the legacy of Global Honda Homecoming event conducted in Kumamoto Factory (Japan), the event applauded the Homecoming of Honda’s iconic H’ness CB350 and CB350RS.

Dabur engages devotees at Kamakhya Devi temple with Rheumatil foot massage camp
Dabur engages devotees at Kamakhya Devi temple with Rheumatil foot massage camp

By M4G Bureau - April 21, 2022

The brand set up a specially designed Rheumatil foot massage camp near the famous Kamakhya Devi temple in Guwahati on the occasion of Chaitra Navratri, which attracts lakhs of devotees.

Frooti steals the thunder this summer on OOH
Frooti steals the thunder this summer on OOH

By M4G Bureau - April 21, 2022

The high impact OOH campaign for Parle Agro’s iconic brand Frooti has been rolled out by Platinum Outdoor and covers 140 cities across the country.

Khushi Advertising delivers a larger-than-life marketing & media campaign for K.G.F: Chapter 2
Khushi Advertising delivers a larger-than-life marketing & media campaign for K.G.F: Chapter 2

By M4G Bureau - April 19, 2022

“We are thrilled to see the rise of KGF nationally and the ever-growing fan following of Rocking Star Yash across India. Along with Khushi Advertising, we planned a campaign desired to achieve and create even more excitement,” says Vijay Kiragandur, Producer – Hombale Films.

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