United DOOH Stand - Ocean and Branded Cities announce trans-Atlantic DOOH network

By Rajiv Raghunath - January 27, 2023

The United brings together four premier digital advertising screens in the top three locations across three key global cities in the United Kingdom and the United States of America.

nsign.tv to showcase interactivity & engagement of digital signage at ISE 2023

By Rajiv Raghunath - January 20, 2023

The Spanish digital signage company will conduct demos of its platform

Pikasso Italia launches the ‘Milano Collection’ with display of artist Elisabetta Benassi's work

By Rajiv Raghunath - January 20, 2023

"Art plays an essential role in our daily lives,” says Antonio Vincenti, Founder and CEO of the Pikasso Group and General Manager of Pikasso Italia.

Broadsign launches its next-gen OOH platform ahead of ISE 2023

By Rajiv Raghunath - January 19, 2023

The platform offers unified user interface (UI), new flexible audience-targeting campaign tools, and expanded static access to help media owners work more efficiently and expand revenue opportunities

Ocean Outdoor reopens ad fund for environmental charities, causes working to protect the planet

By Rajiv Raghunath - January 18, 2023

Ocean Outdoor donates 2% of the Group’s annual reported revenue to environmental charities in the form of advertising value across the company’s extensive UK digital screen network.

Clear Channel Singapore launches into Decentraland Metaverse.

By Rajiv Raghunath - January 16, 2023

With the rise of immersive technologies like VR/AR, the metaverse is becoming one of the most exciting frontiers for brands planning to stay ahead of the curve.

WOO names OMG MENA’s Elda Choucair as Keynote speaker for WOO’s MENA Regional Forum, Dubai

By Rajiv Raghunath - January 10, 2023

Elda Choucair has a 15-year history at Omnicom and was previously COO of OMG MENA

Phil Hall appointed Ocean Outdoor UK CEO

By Rajiv Raghunath - January 10, 2023

Tim Bleakley says, “The streamlined Group structure supports the next leg of the Ocean voyage.”

KIA Bangalore, IGIA Delhi among Top 10 performing airports in 2022

By Rajiv Raghunath - January 05, 2023

The rankings were released by Cirium, a leading provider of aviation data to the travel, finance, aerospace and aviation industries

Times Square welcomes 2023 in spectacular ways

By Rajiv Raghunath - January 02, 2023

Tiger Party was at the forefront as the countdown clock partner for Times Square New Year’s Eve

Pikasso Group establishes operations in Italy with classic & DOOH formats, mall & retail advertising

By Rajiv Raghunath - December 14, 2022

Antonio Vincenti, Founder and CEO of the Pikasso Group and General Manager of Pikasso Italia, says: “The decision to establish Pikasso Italia is strategic and is based on a market study that indicated precise opportunities where our experience can represent an added value. Pikasso Italia is having a long-term objective.”

Orange Bank & Jellyfish ran 1st French pDOOH campaign on DV360

By Rajiv Raghunath - November 29, 2022

The two-week OOH campaign ran on 2,000 Clear Channel France displays in shopping centres via Broadsign OOH SSP

2023 World Out of Home Organization Global Congress set for Lisbon June 7-9

By Rajiv Raghunath - November 29, 2022

WOO President Tom Goddard says: "Lisbon 2023 is an opportunity for the industry to look forward and plot our course through a challenging future but one that is full of opportunities”

Indoor advertising set for a comeback on Bengaluru’s Namma Metro network

By Rajiv Raghunath - November 21, 2022

The non-fare revenue opportunity will help Namma Metro to bridge its overall revenue shortfall to an extent

Will Railway plan for boundary walls along tracks spur engagement of OOH ad firms for the projects?

By Rajiv Raghunath - November 21, 2022

Plans are afoot to put up boundary walls along a 1,000km track length in the next 5-6 months