AdOnMo raises USD 3 million funding from Ant Financial’s BAce Capital

By Pray Jani - February 03, 2020

The funds will also be utilised for product development, building upon the existing team and acquiring talent

Zee5 launches new show on mega format

By Pray Jani - January 29, 2020

The OTT channel leverages new Mega Backlit BQS for the launch of its Original series “Never Kiss Your Best friend”

BrandBuddy to add 200 more cabs in its kitty

By Pray Jani - January 28, 2020

BrandBuddy, in association with TG Connect has taken Uber cabs in Mumbai for digital cab-top media

India to get 100 new malls by 2022 end

By Pray Jani - January 27, 2020

Metro cities to see a majority of 69 new malls, while the rest 31 to be opened in tier 2 and 3 cities

Boost to mall media with new BMC ruling

By Pray Jani - January 23, 2020

With effect from January 27, 2020, malls in Mumbai can stay open 24/7 as per a new BMC ruling

Asian Paints taps southern markets with diversified strategy

By Pray Jani - January 22, 2020

MOMS Outdoor Media Services manages to create unmissable visibility by tapping into the innovative and effective formats in each state

Goa-based Slipdisc Advertising & Events completes 20 years in OOH business

By Pray Jani - January 15, 2020

The agency is credited with setting several business benchmarks in the Goa market

Thane Municipal Corporation to introduce new ad norms

By Pray Jani - January 15, 2020

The corporation is focusing on decluttering the city skyline

McDonald’s tempts foodies with multiple offers displayed on mall media

By Pray Jani - January 14, 2020

The campaign was executed by MOMS at Mumbai’s high-end malls

Iconic Michelin Man 'Drives the Change' in India

By Pray Jani - January 13, 2020

Ignite Mudra won the OOH mandate to strategically design and execute the campaign to endorse and create awareness about the brand targeting the car owners who seek premium driving pleasure

PrivyTV offers customised solutions for digital signage and kiosks

By Pray Jani - January 09, 2020

The tech-based company offers software and hardware-based solutions for airport and mall media

Hajmola in a democratic campaign at Sonepur Mela

By Pray Jani - January 09, 2020

Vritti Solutions Limited executed an engaging campaign for Hajmola at Bihar’s most auspicious event

Tanhaji brings alive cinematic war on outdoors with strong creative

By Pray Jani - January 09, 2020

The blockbuster film is soon to hit theatres in 3D and OOH is a big medium for its branding

AAI extends date for rights at Manali Airport

By Pray Jani - January 09, 2020

A corrigendum was published recently to re-schedule the final date for bids

AtoZ’s NY party call-out with cab-top media

By Pray Jani - January 09, 2020

In association with TaxiTop Media, the event organiser was able to generate enough interest and sell 80 tickets over a span of just two weeks with just this medium