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OOH News

Selvel Advertising celebrates in style Subhash Dey Niyogi’s stellar 50-year stint
Selvel Advertising celebrates in style Subhash Dey Niyogi’s stellar 50-year stint

By Ria Banerjee - September 04, 2018

Subhash Dey Niyogi’s 50-year career association with Selvel One described as “the rarest of rare in the outdoor fraternity”

Steep fee on mall facade in South Delhi rattles media owners
Steep fee on mall facade in South Delhi rattles media owners

By Bhawana Anand - September 04, 2018

Although malls attract large footfalls, the steep rates will likely deter many brands from advertising on mall facade in South Delhi

Zenith wins Spykar media duties
Zenith wins Spykar media duties

By M4G Bureau - September 03, 2018

Abilities like proficiency in delivering effective, data-driven, personalised plans helped the agency in winning this account

Is industry getting closer to finding alternative fabric for advertising in Bengaluru?
Is industry getting closer to finding alternative fabric for advertising in Bengaluru?

By M4G Bureau - September 03, 2018

BBMP has reportedly been approached with bio-degradable fabric for advertising

SDMC announces revised rates for mall wrap & signages
SDMC announces revised rates for mall wrap & signages

By Bhawana Anand - August 31, 2018

The rates have been revised in keeping with the expected advertising demand for these formats, and also to buoy the civic body’s revenue earnings

Trivandrum International Airport in expansion spree
Trivandrum International Airport in expansion spree

By Rajiv Raghunath - August 31, 2018

The airport has seen highest increase in passenger traffic volume among AAI airports

IOAA urges members to do business with accredited agencies
IOAA urges members to do business with accredited agencies

By M4G Bureau - August 30, 2018

Rules have been laid down for agency accreditation; new agencies may apply for provisional accreditation

WPP AUNZ sells oOh!media stake
WPP AUNZ sells oOh!media stake

By M4G Bureau - August 30, 2018

This exchange comes one month after WPP declined the opportunity to take on more shares of oOh!media

EDMC signs MOU with SDMC to replicate OOH policy
EDMC signs MOU with SDMC to replicate OOH policy

By Bhawana Anand - August 30, 2018

EDMC will consult SDMC on various OOH related matters such as tenders, media formats, and media pricing

OOH business recovery will take some time coming in Kerala
OOH business recovery will take some time coming in Kerala

By Bhawana Anand - August 29, 2018

Rajesh Kumar, Director, Chitra Painters says that while the media assets as such have not been damaged in most cases, the business hit in the Onam season is hurting the industry

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