Dentsu Aegis launches experiential marketing agency
By VJ Media Bureau - April 15, 2014
The new experiential marketing agency 'psLive' will announce country-wise and market-wise roll-out plans shortly, beginning with India.
Digital media drives political advertising to record high
By Viveat Susan Pinto, Business Standard, Mumbai - April 10, 2014
Political parties have spent around 15% of their advertising budgets for elections on the online medium
Laqshya Media Group unit extends Dubai BQS contract
By VJ Media Bureau - April 09, 2014
The company is planning to install vending machines at bus shelters for additional advertising space.