Tuesday, July 14, 2020

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Digital OOH

UK’s Ministry of Defence marks VE Day 75 on Piccadilly Lights
UK’s Ministry of Defence marks VE Day 75 on Piccadilly Lights

By M4G Bureau - May 08, 2020

The Ministry of Defence and the Royal British Legion displayed a tribute to all World War II heroes

UAE’s Elevision Media creates US$1,000,000 media fund to support SMEs affected by COVID-19 crisis
UAE’s Elevision Media creates US$1,000,000 media fund to support SMEs affected by COVID-19 crisis

By Rajiv Raghunath - May 04, 2020

The “Support your Local Community” initiative is coordinated with Elevision’s community partners across Dubai and Abu Dhabi where Elevision operates over 1,200 DOOH screens

7 key steps to modernise OOH business
7 key steps to modernise OOH business

By Rajiv Raghunath - May 04, 2020

Christian Moody, Director of Implementation Services EMEA, Broadsign spoke about modernising OOH business in a webinar

Piccadilly Lights joins centenary birthday celebrations for Captain Tom Moore
Piccadilly Lights joins centenary birthday celebrations for Captain Tom Moore

By M4G Bureau - April 30, 2020

The Piccadilly Lights domination was created and designed in-house by Ocean Outdoor

RDN needs to be positioned as a new media channel: RailTel
RDN needs to be positioned as a new media channel: RailTel

By Rajiv Raghunath - April 22, 2020

Participants highlighted their concerns, made recommendations in the course of the RfP pre-bid meeting organised by RailTel on April 21

Lemma & Lifesight enter into strategic-partnership
Lemma & Lifesight enter into strategic-partnership

By M4G Bureau - April 21, 2020

This venture will enable Digital out of home advertisers to device omnichannel strategies, leveraging data

War veteran appears on Piccadilly Lights
War veteran appears on Piccadilly Lights

By M4G Bureau - April 20, 2020

99-year-old war veteran Captain Tom Moore has raised more than £21 million for NHS charities

‘Now is the time for us to enhance software capabilities in our media’
‘Now is the time for us to enhance software capabilities in our media’

By Pray Jani - April 09, 2020

Sandeep Bommireddi, Co-Founder of Adonmo, listed in the Forbes Asia’s 30 under 30 of 2020, underlines the firm’s laser focus on developing innovative solutions

Portugal headquartered TOMI harnesses its smart city DOOH solutions to alert public on Covid-19
Portugal headquartered TOMI harnesses its smart city DOOH solutions to alert public on Covid-19

By Rajiv Raghunath - April 09, 2020

Using the computer vision module, TOMI created an innovative way to advise people to be safe, promoting social distancing and self-isolation at home

UK Out of Home appreciates key workers on behalf of Grateful Britain
UK Out of Home appreciates key workers on behalf of Grateful Britain

By M4G Bureau - April 08, 2020

Initiated by Outsmart, the campaign runs on media space donated by blowUP media, Clear Channel, JCDecaux, Mass Media, Maxx Media, Ocean Outdoor and UKBillboards

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