Viewpoints
'OOH can perform 5x better by adopting necessary measures’
Ashish Bhasin,
CEO, APAC and Chairman, India- Dentsu Aegis Network
July 31, 2020
Big ideas derive from biggest problems
Raj Kamble
Founder and Chief Creative Officer, Famous Innovations
July 27, 2020
Hoichoi leverages right time to be on OOH
Vishnu Mohta
Co-founder and Director, Hoichoi
July 20, 2020
‘OOH is becoming an essential marketing tool to be a part of new normal’
Atul Shrivasatava
Group CEO, Laqshya Media Group
July 15, 2020
Time to enhance Hyperlocal DOOH strategies with programmatic technology
Gulab Patil
Founder & CEO, Lemma
July 14, 2020
‘Skillful tools, reliable data & traffic movement info are essential to gain clients’ trust back on OOH medium’
Dipankar Sanyal
CEO, Platinum Outdoors
July 01, 2020
‘Conventional OOH strategy will be helpful to reach masses’
Abhinav Iyer,
General Manager – Marketing & Strategy, The Muthoot Group
June 30, 2020
“Serious players with patience & passion will emerge out of this situation”
Pramod Bhandula
Executive Chairman, JCDecaux Advertising India
June 23, 2020
OOH will be evaluated in terms of spends & visibility
Rakesh Sharma
Dy. General Manager and Head – Marketing & Branding, Bank of Baroda
June 19, 2020
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