‘Location, scale & timing: make our wallscapes so desired’

In Campaigns By Rajiv Raghunath - July 27, 2023

For 20 years, the KAP Media team has had a major presence at San Diego Comic-Con, assisting large brands with OOH presence just as hundreds of thousands of people pour into the streets of San Diego. Lori Brabant, Founder/CEO at KAP Media Group & Kelly Reynolds, Partner/Strategic Business Development at KAP Media Group talk about this big event engagement in an interview with Rajiv Raghunath.

Dwarika Prasad Uniyal, Pro VC, RV University to address OAC 2023 on talent acquisition & development

In OOH News By M4G Bureau - June 27, 2023

Dr Uniyal will be sharing his perspectives on ‘Building a game-changing talent strategy for OOH’

Ocean Outdoor drives retail and roadside development in Scotland’s OOH market

In Digital OOH By M4G Bureau - May 31, 2023

Ocean is installing two large format full motion screens (5m wide x 7.5m high), working in partnership with Edinburgh St James.

Nespresso unveils Vertuo Pop 3D builds on Singapore streets

In Campaigns By Rajiv Raghunath - May 29, 2023

“By featuring the Vertuo Pop machine in a larger-than-life 3D build, Nespresso can effectively increase brand visibility and awareness,” says Amanda Woo, Chief Development Officer, Clear Channel Singapore.

Basant Rathore, SVP, Brand and Business Development, Jagran Prakashan joins OAA 2023 Jury

In OOH News By M4G Bureau - May 03, 2023

Basant has over 25 years of experience across the media landscape spanning various business roles from media planning and buying to content creation.

Worldcom OOH appoints Lydia Collins as Head of International Business Development

In OOH News By M4G Bureau - March 20, 2023

The appointment follows the company’s decision to expand its operations in the UK

Worldcom OOH onboards Oliver Herrmann for international business development

In OOH News By Rajiv Raghunath - February 22, 2023

Worldcom OOH, a leading media strategy, planning, and trading company specialising in OOH, DOOH, and programmatic, is consolidating its activities in the European market.

13 stations in Delhi to be redeveloped

In OOH News By M4G Bureau - February 20, 2023

The redevelopment is being taken up under the Amrit Bharat Scheme

Bright economic forecast bodes well for advertising biz

In OOH News By M4G Bureau - February 03, 2023

Infrastructure development, rail expansion, EV promotion among factors that could help drive OOH/DOOH growth

JCDecaux in partnership with UNDP to support UN Joint Sustainable Development Goals Fund, underlining its role as a sustainable media

In OOH News By M4G Bureau - January 25, 2023

“JCDecaux has supported major causes for a number of years globally and currently contributes to the promotion of 14 of the 17 SDGs,” says Jean-Charles Decaux, Chairman of the Executive Board and Co-CEO of JCDecaux