Digital license plate - next DOOH frontier

In Digital OOH By VJ Media Bureau - January 13, 2017

The smart license plate would be an IoT platform

Burrp! brings the restaurants rating in OOH

In Campaigns By Satarupa Chakraborty - January 12, 2017

Burrp engages customers on outdoor platforms to rate their favourite restaurants

Singapore-based Moving Audiences launches platform for DOOH media buying

In Digital OOH By Nabamita Chatterjee - November 08, 2016

Moving Audiences is initially targeting OOH markets in six ASEAN countries and India; 28 media owners of over 2,000 digital billboards in six Asian countries have already agreed to trade their inventory on the Moving Audiences platform

Monster.com promotes MS Dhoni-The Untold Story via OOH

In Campaigns By Nibedita Saha - October 24, 2016

One of the leading employment websites, Monster.com has partnered with MOMS promoted the biopic MS Dhoni-The Untold Story through the OOH platforms.

Vodafone U sends winners to Ultra Music Fest in Singapore

In OOH News By Nibedita Saha - September 19, 2016

Vodafone U Back to Campus was a month-long campaign created with the objective of engaging with youth in 400 leading colleges across 50 cities in the country and on the digital platform through the Vodafone U website and Vodafone U Facebook posts

Madison Media wins Media AOR for Timesjobs.com

In OOH News By VJ Media Bureau - August 09, 2016

India's foremost media agency will execute major innovations for TimesJobs.com, one of India's leading online career solution platform.

GoodKnight & Iodex aid the pilgrims at Pandharpur Wari

In OOH News By Nabamita Chatterjee - July 19, 2016

One of the biggest cultural and religious event in Maharashtra was used as the platform by GoodKnight and Iodex for customer activation in a contextual manner, which was successfully executed by Vritti Solutions.

Emami takes Kesh King to the holy land of Kumbh

In OOH News By Dipanjan Mukherjee - May 23, 2016

Kesh King brand has been very active in fostering and strengthening its connect with that consumer profile which is beyond the reach of other media through platforms like traditional and rural fairs & festivals.

AdWise Analytics: Increasing transparency in OOH

In Viewpoints By M4G Bureau - May 23, 2016

AdWise Analytics recently unveiled a first-of-its-kind, Out-of-Home media ecosystem solutions that aims to provide end-to-end operations management platform in real time to the outdoor advertising industry.

Railway offers maximum reach for advertisements: Sudeesh V C

In OOH News By Athira Nair - December 23, 2015

Giving insight on railway advertising, Sudeesh V C, Senior Divisional Commercial Manager at Thiruvananthapuram Division, in Southern Railway said that the medium offers face to face impact in trains, on platforms, and in waiting lounges.