Results For "OOH-media"
234 News Found
StackAdapt ties up with Place Exchange for access to a larger global pool of DOOH media
In Digital OOH By Rajiv Raghunath - April 04, 2023
"StackAdapt is thrilled to partner with Place Exchange to solidify DOOH as an invaluable pillar in our multi-channel strategy," says Ben Elliott, Director of Advanced TV & DOOH at StackAdapt.
Sustainability will take centre stage at Global Congress in Lisbon: WOO
In OOH News By M4G Bureau - March 28, 2023
The WOO Sustainability Task Force's mission is to make the global OOH media platform more sustainable and green.
Vistar Media and Broadsign partner to streamline pDOOH transactions
In Digital OOH By M4G Bureau - March 22, 2023
Integration of mediation layers simplifies OOH media buys across both SSPs, unlocks access to additional demand
All about the WOW factor!
In Viewpoints By Rajiv Raghunath - February 22, 2023
Scott Krantz, CEO of Los Angeles-based WOW Media, a leading operator of iconic DOOH media sites and a pioneer of traffic-facing, large format full motion displays, talks about the company’s business journey to the top, in an interview with Rajiv Raghunath.
Global DOOH media spending grew at 24.9% in 2022: PQ Media report
In Research By M4G Bureau - January 11, 2023
Strong growth forecast for 2023
‘Ad spends likely to get double digit boost as festive cheer returns’
In OOH News By Rajiv Raghunath - October 19, 2022
Transit & DOOH media expansion, DOOH innovations, and the general uptick in consumer confidence will all contribute to sustained OOH growth, states Imtiyaz Vilatra, Managing Director, Posterscope India.
Vivid City in strategic alliance with ARQE Agency for Benelux
In OOH News By M4G Bureau - August 24, 2022
Martin A van der Ploeg, Arqe's Co-Founder: “Vivid City is giving us direct access to the most significant OOH media locations”.
Wallop Advertising to operationalise large curved DOOH screen in Mumbai shortly
In Digital OOH By Rajiv Raghunath - July 06, 2022
The DOOH media asset has been put up at a busy traffic junction in the vicinity of the Bandra-Kulra Complex (BKC)
DPAA announces DOOH Excellence (DOOH-E) Awards
In Digital OOH By M4G Bureau - June 09, 2022
DOOH-E recognises top performers in DOOH media by showcasing the best campaigns that integrate ad-tech, targeting and dynamic creative approaches as a vital part of the omnichannel ecosystem
Srishti Communications unveils action thriller Vikram on DOOH across cities
In Campaigns By Rajiv Raghunath - June 07, 2022
The blockbuster movie, produced by Raaj Kamal Films International with iconic actor Kamal Haasan playing the lead role, made a spectacular presence on DOOH media