AdQuick.com unveils new programmatic DOOH software for DSPs

In Digital OOH By M4G Bureau - June 25, 2020

With the help of new demand-side platform, the marketers can execute real-time campaigns with an access over 500,000 digital screens by the end of 2020

Lemma appoints Vinay Goel as Vice President- South East Asia

In OOH News By M4G Bureau - June 16, 2020

Vinay will handle pDOOH business and strengthen supply end across SEA

'DOOH to grow with programmatic buying becoming new normal'

In Research By Bhawana Anand - June 12, 2020

GroupM’s report ‘Brand Safety’ mentions that DOOH as a medium will grow more advanced and complex as programmatic buying becomes more commonplace

Outdoor Asia June Edition: Out Now

In OOH News By M4G Bureau - June 11, 2020

The edition takes a deep dive into the world of changing airport advertising, rural marketing and growing relevance of pDOOH in the new era of Covid19

Clear Channel Singapore launches OutSmart programmatic and smart planning tool

In Digital OOH By M4G Bureau - June 04, 2020

OutSmart Pro and OutSmart Pin will be launched on 1st July 2020.

Lemma launches “Falcon”, AI Enabled Planning Tool for DOOH

In Digital OOH By M4G Bureau - June 01, 2020

The tool binds diverse data sets to fashion bespoke media plans basis machine learning algorithms

Times OOH initiating steps for surrender of BQS media rights in Mumbai city

In OOH News By M4G Bureau - June 01, 2020

BQS media commands widespread audience reach in the city

Colorjet launches Oxyvent, a designer face filter brand

In OOH Solutions By M4G Bureau - May 15, 2020

Colorjet earmarks Rs. 25 Million on technology for Oxyvent Face Filters launch amid pandemic crisis

“A Robust OOH Avatar To Prevail Post Lockdown”

In Viewpoints By M4G Bureau - April 30, 2020

Gulab Patil, Founder & CEO, Lemma shares his perspectives on the changing contours of the OOH landscape

Lemma & Lifesight enter into strategic-partnership

In Digital OOH By M4G Bureau - April 21, 2020

This venture will enable Digital out of home advertisers to device omnichannel strategies, leveraging data