Results For "Lux"
33 News Found
Titan presents its ‘wedding gift’ on large billboards
In Gallery By M4G Bureau - May 23, 2018
Covering a wide geography, OMI agency targets the OOH campaign at consumers residing in Tier 2, Tier 3 and Tier 4 cities/towns
Titan targets buying potential of smaller markets
In Campaigns By M4G Bureau - May 23, 2018
Specifically aimed at tapping Tier II, III & IV markets, the OMI agency covered a wide geography through a splash of OOH campaign to promote ‘The perfect wedding gift’
MRF Perfinza becomes centre of attraction at Mumbai Airport
In Campaigns By Bhawana Anand - December 15, 2017
The tyre major has marked its presence in the activation area of the airport with the express purpose of attracting the attention of some 45 million passengers annually, especially those that own luxury cars; the innovation has been executed in association with The Social Street agency and Times OOH
WCRS, Leo Burnett take top prizes in Ocean’s digital creative competition
In Digital OOH By M4G Bureau - October 12, 2017
MullenLowe London collects three awards including international prize for Dulux
JCDecaux crafts super premium media at The Collection, UB City
In OOH News By M4G Bureau - August 03, 2017
The luxury mall located in Bengaluru houses a mix of highly sophisticated digital and static media, providing an uncluttered environment for brand advertising
Alia Bhatt gives HUL's Lux a refreshing presence in the outdoor
In Campaigns By Namisha Raj - March 28, 2017
Alia Bhatt, the new face of beauty bar of the stars Lux, beckons consumers with the'Be Fresh. Be Fragrant' proposition
Varun Dhawan to sport Lux Cozi in the outdoor
In OOH News By Nabamita Chatterjee - February 07, 2017
The brand is now launching a 360 degree marketing campaign. Outdoor advertising featuring Varun Dhawan sporting Lux Cozi vests are coming up in major markets, which will be followed by aggressive print and TV advertising.
Address specific needs of high-end brands, say luxury brand custodians & experts
In OOH News By VJ Media Bureau - July 08, 2014
Ruchita Sharma, Head Marketing Operations & Communications, Swarovski India, Arun Marc D'Silva, Managing Director, Retail Interface, and Arif Saleem Padiath, Senior Business Manager - Zoya, Titan Company Limited, talk about how luxury brands can leverage OOH to build a domineering brand presence
OAC 2014: Leading brand marketers to talk about luxury brand adverting
In OOH News By VJ Media Bureau - June 30, 2014
Ruchita Sharma, Head - Marketing Operations & Communications, Swarovski India, Arun Marc D'Silva, Managing Director, Retail Interface, and Arif Saleem Padiath, Senior Business Manager, Zoya Titan Company Ltd will address the session which will be anchored by Anant Rangaswami, Editor, Storyboard, CNBC, TV18
'Our budgets are based on the strength of ideas'
In Viewpoints By M4G Bureau - May 14, 2014
Swedish automotive major Volvo Cars has demonstrated immense faith in the OOH medium. In adopting a sniper approach to media planning, the brand directed focus on highly innovative OOH initiatives, such as, the luxury lounge at T3, Indira Gandhi International Airport. Sudeep Narayan, Marketing & PR Director, Volvo Auto India, shares his thoughts in conversation with Outdoor Asia on the OOH medium in India and what it can do for brands. Excerpts: