Priyanka and Suresh Raina’s ‘maate’ signs up Laqshya Media Group as its integrated marketing agency

In OOH News By Rajiv Raghunath - November 03, 2022

Laqshya Media will be entrusted with 360-degree marketing duties, including OOH, TV, print, radio, digital, PR, and live experiences, among others.

Tanishq crafts an immersive experience centre where tradition meets technology

In Campaigns By M4G Bureau - October 19, 2022

Inventech, a Laqshya Media Group Company, executes an integrated campaign including an exclusive tech-experience zone, 3D illusion social media posts, and 3D DOOH for Tanishq in Chennai

Where Can We Take You? Marriott Bonvoy says ‘Here’ through its anamorphic 3D outdoor activation

In Campaigns By M4G Bureau - September 21, 2022

The interactive immersive anamorphic installation is executed by Inventech, a Laqshya Media Group company

Laqshya Media Group rolls out Santoor campaign in 7 states

In Campaigns By M4G Bureau - September 05, 2022

The 60-day campaign has been deployed on 750 OOH sites in 150 towns in Uttar Pradesh, Uttarakhand, Madhya Pradesh, Chhattisgarh, Orissa, Gujarat, and Tamil Nadu.

Brand engagement, metrics, DOOH, creativity stood out in OAC Day 2 deliberations

In OOH News By N Jayalakshmi - August 22, 2022

From audience measurement and role of technology, to leveraging creativity and enhancing the competitive quotient of OOH, the second and concluding day of OAC 2022 set new milestones for the OOH eco-system through an engaging lineup of speakers and sessions.

Archana Aggarwal, VP – Media, Airtel to share her perspectives on brand spends & OOH, in conversation with Alok Jalan, MD, Laqshya Media Group at OAC 2022

In OOH News By M4G Bureau - August 09, 2022

The discussion will centre on ‘What should OOH do to attract more brand spends’.

Laqshya Media Group launches bespoke news distribution solution NewsCoverage.in

In OOH News By Rajiv Raghunath - May 18, 2022

The initiative comes from the Group’s new vertical Laqshya Public Relations

Laqshya Media crafts immersive 3D anamorphic installation for Tanishq

In Digital OOH By M4G Bureau - April 14, 2022

The display, installed at Bandstand Promenade, Bandra in Mumbai, creates an anamorphic illusion or anamorphosis, which is a distorted projection that reveals itself once the onlooker occupies a specific vantage point

Laqshya Media Group CEO Atul Shrivastava to speak on pDOOH in India Talks OOH Conference in Mumbai on March 8

In OOH News By M4G Bureau - February 28, 2022

Atul Shrivastava will be speaking in the session ‘TechTalk: The programmatic OOH jamboree – sounds to pick in all that noise’

Laqshya Media executes global exhibition project in Houston

In Campaigns By M4G Bureau - December 16, 2021

The account was won following a multi-agency pitch and involved executing an approximate 4000 sq. ft. pavilion for the Government of India at the 23rd World Petroleum Congress which was held in Houston, Texas, USA from 5th to 9th December.