'PPP is the way forward'

In Viewpoints By M4G Bureau - October 22, 2013

Hoardings may be banned in the state of Tamil Nadu, but with a judicious mix of planning, discipline and the right approach to OOH aesthetics, there can be a win-win situation for all concerned, says Anhsul Mishra, Joint Commissioner -- Commercial Tax Enforcement, Chennai & Former Commissioner, Coimbatore Corporation.

KFC's veggie spread on OOH

In Campaigns By MunmunSaha - September 17, 2013

The'KFC So veg, so good', campaign was kicked off in Pune with mouth-watering images of their veggie meal on hoardings meant to grab the attention of the TG.

Lafarge promotes'Dream Home' in Bihar & Jharkhand

In OOH News By Nabamita Chatterjee - September 11, 2013

A backlit hoarding resting on top of a cement bag cut-out is one of the highlights of the OOH campaign

Marvel Realtor goes green on hoardings

In OOH News By MunmunSaha - September 02, 2013

The campaign promotes the real estate brand's new project Selva Ridge situated in a forest reserve

Global Advertisers acquires two premium hoardings in Bandra

In OOH News By VJ Media Bureau - April 26, 2013

The media owner recently acquired two super size hoardings of 120ft x 40ft at Bandra Reclamation.

Northern Railway calls for two bids for five years

In OOH News By VJ Media Bureau - April 18, 2013

The media properties include display on different formats such as hoardings, display boards, glow signs, lollypop displays, unipoles, pole kiosks etc.

DOAA saves media owners from property tax

In OOH News By VJ Media Bureau - April 17, 2013

DOAA achieves landmark success by cancelling the property tax applicable for outdoor media format such as hoardings and building wraps.

MTS' philanthropic message for women goes outdoor

In OOH News By VJ Media Bureau - April 05, 2013

The brand showcases women on a larger than life 3D hoarding to promote its new offer MTS Women MPowered program

MSRDC invites online tenders

In OOH News By Vjmedia Work Team - January 23, 2013

The tender includes a total number of 217 pole kiosks at Airoli Bridge and 2 hoardings (each of size 33m X 3m) at Airoli Toll Plaza for display of advertisements.