‘Don’t sell space, Sell idea’: Raj Kamble

In OOH News By Pray Jani - August 05, 2019

Creatives are a big part of OOH campaigns and Raj Kamble, Co-Founder and CCO of Famous Innovations, demonstrated the 'how' of it at OAC 2019

Famous Innovations Founder & CCO Raj Kamble to address OAC 2019

In OOH News By M4G Bureau - June 18, 2019

Raj Kamble will speak on the theme ‘How creatives can transform OOH’

Samsung’s UK #TVblackout campaign extends to OOH

In Campaigns By M4G Bureau - May 28, 2018

The brand famous for its innovative campaign leaves the Piccadilly Circus and cinema screens blank to introduce its new QLED TV set

Netflix making a strong bid for LA-based Regency Outdoor

In OOH News By M4G Bureau - April 09, 2018

Netflix’s potential purchase would secure advertising spots along the famous Sunset Strip, Los Angeles Airport and on all major LA freeways.

‘DOOH integral to media mix for movie promotions’

In Research By M4G Bureau - January 12, 2018

Report cites that Universal Pictures’ famous movie ‘Despicable Me 2’ advertising campaign which reached more than 10 million customers through digital out-of-home, mobile interaction, personalisation, and social sharing marketing approaches

Vodafone’s Super Zoozoo debuts at Delhi Comic Con 2017

In Campaigns By M4G Bureau - December 19, 2017

The telecom service brand utilised the festival to bring its famous mascot -- the first ever corporate mascot to be inducted into the league of Superheroes of the Comic World -- and audience one step closer by providing a platform for engaging activities

Lodestar UM creates carpool karaoke in Tata Hexa with Rock On 2 stars

In OOH News By VJ Media Bureau - November 11, 2016

The Rock On 2 stars drove around the Bandra in Mumbai in the new Hexa, doing a high energy karaoke on their famous title track. The ride ended with them jamming and driving to the trailer launch event of Rock On 2 at the amphitheatre in Bandra.

Jim Beam's guitar grabs eyeballs at Underground night club

In OOH News By Nabamita Chatterjee - November 05, 2014

The signage for the famous liquor brand has been designed with an aim to develop the location as a landmark for the brand.

HMSI crafts sand sculpture in Puri to spread awareness of road safety

In OOH News By Bhawana Anand - June 16, 2014

The company engaged famous sand artist Sudarsan Pattnaik to create a sand sculpture at the Puri Beach to mark the inauguration of Honda's Traffic Parks in in Bhubaneswar and Cuttack