Mother Dairy Pours Out'Dailycious' In Outdoor

In Campaigns By Preethika Kotian - June 23, 2015

MOMS executed the campaign for the brand through multiple formats, including a touch of special effects to grab the attention of the audiences.

BJP Mumbai goes outdoor to celebrate approval for Coastal Road project

In Campaigns By VJ Media Bureau - June 16, 2015

Bright Outdoor deployed the campaign on hoardings, gantries and ROBs at key traffic intersections and high traffic zones in the city

Steel Made Easy reaches out to buyers in N Bengal & Kolkata

In Campaigns By Nabamita Chatterjee - June 16, 2015

Ad Essence Services designed and executed the band campaign in the region, using formats like bus back panels and hoardings

CaratLane marks a glittering presence in Indore

In Campaigns By Bhawana Anand - June 11, 2015

Laqshya Solutions executed the two-part campaign that included an eye-catching innovation

'Play With Oreo' now engages Indian audiences

In Campaigns By Preethika Kotian - June 09, 2015

Through this campaign the brand seeks to inspire people and bring in a little more play in their lives.

Global Desi showcases summer collection in the outdoor

In Campaigns By VJ Media Bureau - June 08, 2015

Street Talk Connect executed the OOH campaign in Mumbai, Bengaluru, Chennai, Hyderabad, Ahmedabad, Baroda, Kolkata, Guwahati and Pune

99acres.com all keyed up to deepen consumer connect

In Campaigns By Bhawana Anand - June 01, 2015

Span Communications designed and executed the multi-city campaign

'OOH is ideal for hyper-localising campaigns'

In Viewpoints By M4G Bureau - June 01, 2015

Kotak Mahindra Bank, one of the largest private banks in the country, runs highly innovative outdoor advertising campaigns to connect with its target audience. The bank leverages the OOH medium to effectively localise its messaging to consumers. Karthi Marshan, Sr. EVP & Head - Group Marketing, Kotak Mahindra Bank, talks about the bank's approach to OOH advertising in conversation with Rajiv Raghunath of Outdoor Asia. Edited excerpts:

Goodricke positions Roasted in the vicinity of addas

In Campaigns By Bhawana Anand - May 28, 2015

Posterscope has executed the campaign in Kolkata

MobiKwik ignites consumer interest in mobile wallet

In Campaigns By Bhawana Anand - May 25, 2015

Havas Media Active planned and executed the brand's OOH campaign in 8 cities